Digital Marketing Business Partner

6 months ago

Chorley, United Kingdom Avove Full time

Working here isn’t just a job. You can advance your career at Avove, and we’ll reward you with a range of benefits that recognise great work. We provide full training and continuous development to help you reach your potential. We strive to create an inclusive working environment where everyone can be themselves. Join us and take the next step towards a fulfilling career.
About the role
We are looking for a Digital Marketing Business Partner who will be responsible for developing a digital communications strategy alongside the Marketing & Communications Manager, based on the needs of colleagues, clients and communities, building our presence, protecting our reputation and improving experiences. You’ll be the conduit between communications, IT and our digital agencies, with expertise in social media, managing websites and multi-channel campaign management.
Our website is our shop window, and this role will develop user-friendly web pages, updating content in line with our digital guidelines, maximising SEO and increasing visitors whilst keeping track of industry trends.
You will take a proactive role in crafting creative digital communications, videos and image posts to share across our social media platforms, increasing our followers and maximising engagement levels. To succeed in this role, you must be competent in using tools such as Hootsuite, Analytics, Canva, Photoshop, InDesign, Adobe Premier Pro and YouTube and have an excellent eye for detail.
You will be part of a small but effective team that provides excellent service to the business, and we want you to be the team expert and trainer on social media, web analytics, systems, and accessibility to upskill across the team and train our graduates. You’ll also play a lead role in supporting incident management and crisis response to ensure our digital channels are up-to-date and informative.
This is a permanent opportunity and will be of hybrid nature with both home working and working from our office in Chorley or Birmingham.
What will your day look like
- Working closely with our account leads and enabling functions to capture important content to be shared across our digital platforms.
- Utilising PPC to develop and deliver digital marketing and social media campaigns that increase our followers and engagement levels.
- Drafting great content and posting digital content that raises the profile of the organisation, including videos, infographics and interactive social posts.
- Regularly updating the company website, ensuring the tone of voice and design align with our digital brand guidelines and content, maximising SEO and engagement.
- Monitoring and reporting on website performance, navigation, usability, design and stability.
- Reporting on the outcomes of digital marketing campaigns and social media activity.
- Updating the marketing team on the latest digital trends.
- Monitoring and coordinating website enquiries.
- Providing support for the wider marketing and communications team as needed.
- Managing the Digital Marketing Graduate.

About you
This role is perfect for someone with a background in digital marketing and would be well suited to an individual with good people management skills, as the successful applicant will be managing the current Marketing Graduate. You will also have experience creating content for and publishing on websites (WordPress), scheduling newsletters, creating social media engagement, posts and reports and managing online advertising as well as being proficient in Hootsuite, Mailchimp, WordPress, Analytics, Canva, Photoshop, and YouTube.
What’s in it for you
We offer a rewarding salary that is tailored to your skills and experience. But that’s not all We celebrate hard work and give recognition to our colleagues. In addition to this, we understand that one size doesn’t fit all so everyone has access to a variety of flexible benefits that work for you.
- 24 days holiday plus bank holidays
- Company pension scheme
- Life assurance
- Family friendly policies
- A selection of lifestyle benefit options
- Financial wellbeing programme
- Employee assistance program for health and wellbeing and onsite mental health first aiders to support our colleagues.
- We love to give back so we offer you volunteering days in your community and charity matched giving where we will boost your fundraising.

About us
We design, build and maintain the UK’s utilities infrastructure to help transform local communities for the better. We provide cutting-edge and sustainable engineering solutions and play a critical role in helping to keep the water running, the lights on and people connected.
We are an expert, responsible and agile partner, providing vital services to water, power and telecommunications sectors. We work closely with our clients to help protect and improve their assets, enhance customer experience and protect the natural environment. Everything we do is designed to drive continual improvement and move life for

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