Head of Marketing

2 weeks ago


Birmingham, United Kingdom Succeed Recruitment Solutions Full time

**We’re looking for a Head of Marketing for a private equity owned group of specialist travel companies. Our client operates several brands from its Birmingham based office and the role will play a central role in shaping the direction of marketingand success of thebusiness.**

**Role of Head of Marketing**:

- Work across the business and take responsibility for all aspects of the marketing activity.
- Grow, develop a great team and will manage the entire marketing workflow from strategy through execution and measurement.
- Ensuring appropriate marketing strategies and demand-generation activities are developed and executed to deliver growth and meet/exceed business goals.
- Develop and continuously optimise the impact of marketing to build engagement, support sales and build brand awareness.

**Skills required for the role**:

- At least 5 years of marketing experience, with demonstrable expertise in driving effective marketing sales campaigns that are aligned with sales goals / products and a track record for exceeding target, with capability to develop a great team.
- Be digitally savvy, creative and able to implement marketing plans from start to finish with key methodologies for presentation to key stakeholders.
- Experience and competence of working with Salesforce - **essential**:

- Highly analytical and insight focused. Proficient with analytics tools, proactively using information to develop actionable insights to improve conversions, ROI and to meet strategic objectives.
- Experience with the full design and production process for creation of high quality, brand aligned content - offline and online.
- Experience of working with suppliers such as SEO, digital media and creative/brand agencies. Understanding of trends and best practices in Digital and Social Media Marketing.
- Results oriented with strong time management skills, highly organised and driven to succeed.
- Travel industry experience would be an advantage.
- Succeed Recruitment Solutions - for the best Travel jobs, Multilingual jobs and Contact Centre jobs. _


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