Product Marketer with Backhug

3 weeks ago

Edinburgh, United Kingdom Adopt an Intern Full time

Your role will be to build positive relationships with key decision makers, such as heads of benefits or HR, and articulate to them the attractive wellness benefits which BackHug offers their employees and other stakeholders.

This will involve working closely with friendly, inspired colleagues across the team.

**The main responsibilities of the role are outlined below**:

- Learn about the BackHug offering and its scientific background
- Use LinkedIn and other tools to contact prospective B2B customers to promote the product, first via written message, following up with a verbal conversation where appropriate
- Attend trade fairs and other events to promote the product, if you can
- Onboard new and support existing customers
- Record activity and relevant prospect information accurately in our HubSpot CRM system
- Help develop and inspire BackHug’s marketing and sales strategy
- Manage freelancers to cover any potential skill gaps if required
- Occasionally provide customer relationships support with individuals who have BackHug in their own homes
- Although you will have the flexibility of working from home, we encourage you to come into our Edinburgh office once a week for workshopping ideas and spontaneous collaboration with the team

BackHug has a strong corporate culture, with personal growth, accountability and open and direct communication at its core, in which you will be encouraged to share ideas, experience and brand opportunities across the team.

**Benefits include**:

- Remote working, and flexible working hours
- As a key member of the team, work closely with senior management and the marketing team
- Stock option eligibility after one year of employment
- Friends and family rate for BackHug, offering you or them a life without back aches and pains
- Technological upskilling (e.g. Hubspot)
- Active encouragement of your professional and personal development with access to ongoing training and learning opportunities
- Generous holiday entitlement

**Requirements**:
BackHug is seeking an outgoing individual who has a passion for making new connections and nurturing current relationships with customers.

**The essential requirements for applicants are listed below**:

- Emotional intelligence, with strong interpersonal skills and the ability to have a conversation and build positive relationships with decision makers
- Excellent communicator (verbal and written), with the ability to articulate the wellness benefits of BackHug to prospective customers
- Ability to view your work as part of a broader commitment to treating other people with integrity and care and make the world a healthier, happier place
- Willingness to pitch in when required and contribute to an overall goal of shared success

**The remote and flexible working hours of this role will enable you to work on weekends or in the evening to create time for family and other personal commitments.**

**Application**:
In your Cover Letter, state A) your availability and B) relevant experience within the energy and recruitment industry and C) demonstrate how your skills match the specific requirements of the job description.
- Post Views: 2

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