Social Media/ Influencer Executive
4 months ago
**Influencer Executive**
Reporting into the Head of Brand, you will develop & manage organic social media activity & influencer relationships with a key objective of increasing brand product & brand service awareness through our social media platforms.
As our Influencer Executive, you will have the unique opportunity to work with some of the prominent influencers in the industry, leveraging their platforms and reach to grow Gym Kings presence. You will be a vital member of our team, working closely with our product and brand departments to develop innovative and effective influencer campaigns that drive engagement, increase brand awareness, and ultimately generate revenue.
We are looking for someone with the determination, collaboration, and self-motivation skills to succeed in this fast-paced and dynamic role. You will have the freedom to bring your own creative ideas to the table and take ownership of your work, while also working collaboratively with other team members to achieve our collective goals.
**Job Spec**:
- The individual will be accountable for the creating and delivering a plan for influencers for campaigns, overseeing the end-to-end process - including ideation, briefing, messaging and product.
- You will support the organic social team through providing them with detailed information on the roster and facilitating any social requests they have.
- Similarly, you will oversee the usage of influencer content on paid social. You would be expected to take learnings and show initiative on ways of improving these workstreams.
- Manage end-end Influencer onboarding across client campaigns, including but not limited to: Talent sourcing, onboarding, briefing and execution.
- Confident with client communication to support your Influencer campaign going live and receiving necessary approvals.
- Support product launches with creative and seasonal influencer strategies and campaign plans
- Build relationships with talent and agencies. Getting out and meeting them where possible.
- Pro-actively identify and liaise with relevant influencers, negotiating fair rates for content, and ensuring the relevant agreements are in place.
- A focus on how we improve and elevate our social content through influencers.
- Research relevant industry experts, competitors, target audience and users
- Keep up to date on emerging trends, technologies and influencers.
- Liaise with the brand team to support in creating and coordinating marketing strategies that work across different channels.
- Support the wider team performance reports and ensure the program is running efficiently and optimising investment.
- Oversee Influencer & Content Affiliate collaborations and report back on to senior team on findings and learnings.
**Key Competencies, Behaviours & Experience**:
- A passion for engaging with the customer.
- A proactive attitude with a curiosity to learn and adapt to new social media.
- Highly organised and able to prioritise a busy workload methodically.
- The ability to work both independently and within a team.
- Excellent verbal and written communication skills.
- Strong attention to detail.
- High affinity to the Gym King brand, with a keen interest in product.
- Strong project management skills: demonstrated ability to execute successful projects with mínimal guidance in a fast-paced environment.
- High energy levels & inspiring ability to maintain positive outlook.
- Flexible and open-minded approach to evolving business requirements.
- Able to clearly present to the wider team
- Minimum 1-2 years in influencer marketing (ideally within a similar company)
- Full UK driving licence.
**Gym King values**:
- Fearless
- Focussed
- Driven
- Resilient
- Team Player
**Benefits**:
- Salary dependent upon experience
- 25 days holiday (plus bank holidays)
- Free onsite parking
- Relaxed and friendly working environment
- 40% Gym King discount for staff, friends & family
- 10 days sick pay (after completion of probationary period)
- Hybrid working (1 in 5 days)
- GK profit related bonus scheme
- Flexible start (between 08:00-10:00) & finish (between 16:00 - 18:00) times
- Staff shop with heavily discounted sample Gym King products
- Fully paid for annual staff party
**Working hours**: Due to the nature of this role, the hours will be full time (37.5 hours per week) Monday-Friday, although a flexible approach is required. **There will be the requirement to travel from time to time to meet the needs of the role.**
**Location**: This role is based at Unit 6 Temple Point, Bullerthorpe Lane, Colton, Leeds LS15 9JL. 2 minutes off the M1 J46. There will be a requirement to travel as part of this role.
**Job Types**: Full-time, Permanent
**Benefits**:
- Casual dress
- Cycle to work scheme
- Employee discount
- Flexitime
- Free parking
- On-site parking
- Sick pay
- Work from home
Schedule:
- Flexitime
- Monday to Friday
Ability to commute/relocate:
- Leeds: reliably commute or plan to relocate before starting wor
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