Head of Digital Solutions

6 months ago


St Helens, United Kingdom Knauf Insulation UK Full time

Job Title**:Head of Digital Solutions**

Knauf stands for **opportunity**. We know that opportunity looks different to each person, and we are proud that we see opportunity in everyone. This exciting role within Knauf Insulation could be the perfect next opportunity for you to build a unique career, in a values-led culture with a clear purpose of making tomorrow a home for all of us. We are a global manufacturer of construction materials and within our Group, our 41,500 team members in 90 countries across 300 sites provide a huge opportunity for anyone with ambition and energy. We value everyone's contribution equally and we ask that you bring your whole self to work, to enrich the business further, as together we achieve more in a safe and inclusive environment.

Knauf Insulation is proud to be part of the Knauf Group... To learn more about the business, click here.

**Can you say ‘yes’?...**
- Do you thrive working in a fast-paced environment?
- Do you enjoy leading people and developing talent?

The Head of Digital Solutions is responsible for ensuring the Digital needs and requirements of the KINE region (specifically the Marketing and Commercial teams; across UK & Ireland, the Nordics region and South Africa) are understood, addressed and delivered through relevant, best-in-class Digital solutions; working closely with the Knauf Digital and Central KI teams, and alongside the KINE Marketing and Commercial functions.

**What you’ll be doing**
- Working with Knauf Digital and Central KI teams; lead the Digital development program for KINE region
- Leading a small team, deliver best-in-class Digital initiatives to unlock commercial opportunity and deliver customer centricity
- Responsible for the KINE Digital ecosystem
- Digital project management; maintaining stakeholder engagement with adherence to plan
- Create and manage processes to drive continuous Digital improvement
- Analyse and report on KINE Digital performance; recommending and owning optimisation initiatives
- Supervise, coordinate and support local implementation of digital marketing tools, digital analytic tools and performance marketing tools
- Supervise the development of regional and local DCI tools
- Support local Digital Marketing Managers in the development of digital marketing plans and strategies
- Supervise/coordinate implementation of global digital marketing tools and key digital infrastructure /backend system across the region on time and in full
- Supplier and internal stakeholder management
- Together with local Digital Marketing Managers define key KPI‘s for local digital marketing campaigns
- Supervise tracking and reporting of regional and local digital marketing campaigns against KPIs
- Develop and lead Digital Solutions team in alignment with the strategy of the Knauf Digital entity
- Propose developments and solutions through the use of existing software programs, systems and tools, database management, data mining activity and gap analysis
- Be the single point of contact for centrally-driven digital projects
- Scope out opportunities for innovation in line with Sales and Marketing objectives and customer centricity
- Work with key stakholders to develop and deliver CRM project requirements
- Ensure all CRM activity is delivered within agreed budget and timescale
- Explore systems and data to enhance results driven activity
- Deliver product traceability solutions across all product groups in line with the business objectives and government guidelines
- Be key regional Digital representative in the Global KIEMEA Digital Community
- Demonstrate KI Values and promote Continuous Improvement culture

**What we’d love for you to have**:
We are interested in you as a person, your attitude, behaviours, and values. If you have the willingness to learn anything you need for the role that you don't already have, we'd love to speak to you.

If you have any of the following - this would be an added advantage:

- Minimum 5 years enterprise-level Digital experience
- People management experience
- Digital Marketing experience
- Budget management experience
- Project management/delivery experience
- Knowledge of SAP - desirable
- Experience of systems development
- Digital analytics experience
- Understanding of Software Development Life Cycle (SDLC) desirable
- Able to manage multiple projects
- Flexible, adaptable and able to work independently as well as part of a team
- CRM experience essential, preferably with Salesforce
- Marketing automation experience essential, preferably with Hubspot
- Knowledge of product information management tools desirable
- Knowledge of AI and a curiosity to continually learn about new digital trends
- Relevant knowledge on DCI Tools and implementation and maintenance of digital infrastructure & backend systems
- Enthusiasm for the construction industry and building materials
- Full written and spoken fluency in English, additional languages of the region are of advantage
- Excellent understa



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