Trade Marketing Manager
6 days ago
**Trade Marketing Manager / Database Marketing Manager (B2B)**
- Checkatrade - Where Reputation Matters._
We have an exciting opportunity for a data and insights driven Trade Marketing Manager/ Database Marketing Manager to undertake responsibility for management and optimisation of all trade marketing data to enable the team to deliver more targeted, personalisedand accurate marketing campaigns to potential new trade members. If you have a passion for data management for marketing campaigns which deliver exceptional results, then we’d love to hear from you
**Location**: Portsmouth, Hampshire. Hybrid working applies - 2 days working in the office, 3 days working from home.
**Where do you fit in?**
Here at Checkatrade we make home repairs and improvements easy for everyone. Our vision is to make Checkatrade the number one place homeowners go to get their jobs done by quality tradespeople. Reporting to the Trade CRM Director you will be guardian ofall trade data and will be responsible for the growth and enrichment of our database to win more memberships from the UK’s finest trades. Our subscription-based business is looking for an expert to hold responsibility for the end-to-end management of the timelydata sourcing, system uploading and structural organisation to meet business targets.You’ll hold the definitive view of our total accessible trade universe to support effective campaign planning and optimising conversion to membership across our trade acquisitionactivity. And you’ll coordinate efforts to store, sync and deploy data efficiently from our multiple databases and interfaces e.g. SalesForce, WebOffice, Ultra, Pardot, MGage and SendinBlue. Additionally you will work closely with our BI teams to build realtime visibly of marketing performance.
**What’s in it for you?**
- A challenging opportunity within a growing team of Trade Marketing experts.
- A chance to drive continuous improvement agenda that has a direct impact on the commercial success of Checkatrade.
- An opportunity to pull on your experience with data and insights in an organisation with a huge drive for data driven decision making.
**What do you need to succeed?**
- Degree educated or equivalent in marketing, IT or similar discipline along with a proven track record of data management for marketing campaigns which deliver exceptional results.
- Experience managing technical aspects of key marketing systems and daily work with marketing automation, CRM, data services, and lead management methods.
- Highly analytical and driven with exceptional verbal and written communication skills.
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