Marketing Manager
1 week ago
A fantastic opportunity for a Marketing Manager to join a leisure and tourism organisation, with a passion for providing exceptional experience attractions for the public across the UK
You'll be driving the brand through creative marketing campaigns, customer and market insight, content creation and a full marketing mix.
That is a permanent, full-time role based in the heart of Portsmouth, reporting to General Manager.
As Marketing Manager, you will:
- Undertake marketing activities in order to deliver and exceed the key Business Objectives from the Attraction Business plan.
- Build and develop existing and new target markets as agreed with the General Manager and Leadership Team.
- Build and maintain excellent working relationships both internally and externally.
- Manage the marketing budget for the attraction ensuring effective ROI.
- Work with other marketing/tourism agencies and partners in the area, to promote increased visits to the area, primarily to the attraction according to the current marketing strategy.
Experience and skills:
- Four, five years in the B2C marketing sector in a larger organisation.
- A track record in leading successful campaigns across a broad range of channels.
- Experience in digital, print and direct marketing, driving commercial growth.
- The ability to manage budgets and measure the cost/benefits of activities and analyse and interpret trends.
- Ideally, from a tourism, hospitality or leisure background.
**Benefits**:
- Generous holiday allowance.
- Free health cash plan.
- Day off for your birthday.
- Shopping and cinema discount.
- Pension scheme.
- Attraction discounts and much more
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