Strategic Marketing Director

2 months ago


Portsmouth, Portsmouth, United Kingdom COREcruitment Full time
Job Title: Head of Marketing

Job Summary:

At COREcruitment, we're seeking an accomplished Head of Marketing to spearhead our fast-growing FMCG drinks brand's marketing efforts. This leadership role demands innovative thinking, strategic planning, and hands-on execution across all marketing channels.

Key Responsibilities:
  • Create and implement a comprehensive marketing strategy that enhances brand awareness, drives consumer engagement, and delivers strong business growth.
  • Strengthen the brand identity, ensuring consistent communication and positioning across all touchpoints, both digital and physical.
  • Develop a strong brand presence in local markets.

Requirements:
  • Bachelor's degree in Marketing, Business, or a related field (Master's preferred).
  • Minimum of 5 years of marketing experience, with at least 2 years in a leadership role within the FMCG industry (beverage or food sector preferred).
  • Proven track record of driving successful marketing campaigns and brand growth, particularly within a fast-paced, consumer-focused environment.
  • Experience with digital marketing, social media strategies, and e-commerce.
  • Strong understanding of market research, data analytics, and consumer insights.
  • Excellent leadership, communication, and team management skills.
  • Ability to work collaboratively with cross-functional teams.
  • Experience in trade marketing and managing relationships with retail partners.

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