Social and Digital Media Executive

7 months ago


Kirkcaldy, United Kingdom Glenshire Group Full time

Social & Digital Media Executive
Glenshire Group
Glenshire who?
Glenshire Group is a Scottish family-owned conglomerate based in Kirkcaldy. The Group was established in 2020 to consolidate various existing business interests spanning multiple sectors. Working with bold, one-of-a-kind startup companies, you’ll get the chance to bring your ideas to life across a variety of industries including retail, frozen drinks, property development and more.
- Greens Retail - Scotland’s leading independent convenience store chain.
- Skwishee - Frozen fizzy drink in over 300 locations UK-wide and growing rapidly.
- Pizza Hut - Join us on our brand new venture into Pizza Hut franchises.

Description
We are looking for a Social & Digital Media Executive to join the team, working with our Head of Marketing to produce and implement creative marketing content. You must be able to work to deadlines and whilst guided by the Head of Marketing, you should have a significant degree of independence in how best to achieve your aims, some of the initial responsibilities will include:

- Manage all social media platforms by monitoring and responding to customer comments, messages and reviews.
- Liaise with social media influencers and explore sponsorship opportunities to promote our brands.
- Create, schedule and post content across platforms such as Facebook, Instagram, TikTok and more.
- Manage Google Business listings and update information.
- Liaising with our in-house graphic designer to create relevant graphics, images, videos and other content for social media, marketing material etc.
- Co-ordinating nationwide events such as Free Skwishee Day & Bring Your Own Cup Day.
- Co-ordinating and producing PR campaigns within local, national and trade press.

What do I need?
Essentials
- A proven portfolio of creative work within social & digital media, either freelance or permanent.
- Social Media Marketing experience using channels such as Facebook, Instagram, LinkedIn, X, etc.
- Knowledge of trending topics within social media.
- Strong attention to detail.
- Excellent communication skills (written and verbal).
- IT literacy and digital organisational skills (i.e., computerised file and folder organisation).

Desirables
- Use of software for content creation such as Canva and Adobe Photoshop.
- Experience interpreting basic statistics for reporting purposes to adapt ongoing marketing strategy.
- Experience running ad campaigns on Meta, TikTok and Google Ads.
- Experience writing copy for press releases and articles.

**Benefits**:

- 10% Colleague Discount within Greens Retail stores, 20% Colleague Discount within Glenshire Group Subway sites, and 50% Colleague Discount within Glenshire Group Pizza Hut sites.
- Weekly pay
- Pension with 3% employer contributions.
- Be part of an entrepreneurial and fun team.
- Get involved within wider parts of the business.
- Ample opportunity to learn and grow with lots of career progression opportunities.

When and how do I get started?
- Submit your CV, cover letter and examples of your work.
- The role is based at our Head Office in Kirkcaldy, Fife.



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