Head of Prestige

3 weeks ago

London, United Kingdom Brown-Forman Full time

CURRENT EMPLOYEES, CONSULTANTS, AND AGENCY PARTNERS:
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We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.

Many Spirits, One Brown‑Forman - We believe that an inclusive culture, one that values the diversity and unique perspective of each individual, allows us each to bring our best self to work and leads to greater teamwork, creativity, and trust.

Cultivating a Caring Culture - We know that our strong culture is one of the many reasons people love working at Brown‑Forman.

Enriching Life. Enriching Careers
- At Brown‑Forman, we craft products known for bringing people together. Our employees have made us what we are today and are the reason for our success. Do not just take our word for it. Brown‑Forman is consistently recognized as a Great Place to Work® in countries around the world.

Meaningful Work From Day One

To lead the team responsible for devising and ensuring consistent implementation of a strategic plan which delivers our significant commercial goals as well as builds our brands across all sectors, customers and consumers within the Prestige channel.

This role will lead, inspire and coach the eCommerce, Specialist, Advocacy and Signature teams as well as partner closely with the Marketing channel to be a hands on brand builder. The Head of Prestige will need to find synergies between channels and platforms to enable and accelerate disproportionate premium growth in order to support our Business ambitions.

This position requires +40% of time travelling

What You Can Expect- This channel has significant commercial importance when it comes to our longer term strategic ambitions.- High visibility to the UK Leadership team, working closely with with stakeholders across the business to drive our Super Premium+ brands forward- Drive alignment between longer term brand and business objectives and shorter term commercial objectives- Working in close collaboration with Marketing function to build the B-F brands on line with our strategic goals- Develop and shape the Prestige channel strategy to position the business for sustainable growth- Develop innovative strategies alongside Global Advocacy to dial up the relevance and aspirational character of our brands by enhancing their premiumness and appeal through the advocacy team- Creating a plan to accelerate our premium growth within the dynamic channel of eCom- Optimise and maximise how we leverage Rare and Aged products to their full potential- Participate in annual planning process- Plan, allocate and evaluate the work carried out by the Prestige teams- Contribute to and support strategic commercial projects- As a key member of the UK Sales leadership team, provide input and leadership to national sales strategy development and special projects- Act as a trusted advisor to other leaders to stimulate discussion and collaboration and drive better decision making- Work with Brand Marketing, On Trade and Off Trade sales team and Finance in planning and budgeting events, activities and trips, ensuring the integration of Brown-Forman brand strategies into the advocacy & channel strategy

What You Bring to the Table- Strong stakeholder partnership, working in collaboration with others- The ability to lead change within an organisation. Ability to challenge how we work and operate- 7+ years experience in premium wine and spirits or luxury industries- Appreciation of HNWI and high end consumers- Demonstrated commitment to leading and developing others with experience leading two or more direct reports;

What Makes You Unique- You are proactive, goal-oriented and passionate about delivering results and constantly seek to improve;- You have a positive attitude and can demonstrate resilience by overcoming challenges and staying calm under pressure;- You are a team player, who wants to share experience and seek to support others to achieve the business goals.

Who We Are

While much has changed since Brown‑Forman was founded in 1870, it’s what has stayed the same that makes our story particularly remarkable.

Brown-Forman UK is a certified Great Place to Work and is committed to creating a culture that nurtures and prioritises continuous learning, impacting personal and business growth. We provide opportunities to connect with senior and executive leaders; grow yourself; advance your network; and learn more about our global business.

Our vision for Brown-Forman UK is to be the industry-leading organisation by delivering top-tier results through building a diverse culture that inspires people to bring their full self to work. In the UK, w

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