Marketing & Communications Officer

6 days ago


New Alresford, United Kingdom National Trust Full time

Our careers are as varied as the places we care for and that’s why we look for people from all backgrounds, with a variety of skills and abilities to help us maintain our places ‘for everyone, for ever’.

As our Marketing & Communications Officer, you will ultimately be responsible for marketing these special places imaginatively and effectively through our varied developed channels such as our social media accounts, external advertising and website.

This role is a part-time (30 hours per week) fixed term 2-year contract. Some weekend work maybe required.

The role is expected to work across the whole portfolio so you will need to be willing and able to travel.

What it's like to work here:The Hinton Portfolio comprises of Hinton Ampner, Uppark House and Garden, Winchester City Mill and Ludshott and Selborne Commons. The portfolio is large and varied, covering the Western part of the South Downs National Park. In it we have 2 pay for entry sites with glorious mansions, priceless collections and stunning gardens; 1 city centre water mill which is free entry for everyone, still milling flour that we use in our café and sell to our visitors; and several pockets of beautiful countryside providing access to nature for everyone.

No two days are the same in this portfolio. Not only will you be working at different sites most days, but you will also be helping to ensure the very distinct stories that each of our properties have is communicated to our current and new audiences.

What you'll be doing:Day to day, you’ll manage and further develop our annual marketing plan to help achieve our ambitious targets, helping us to reach out to new audiences and achieve our operational ambitions. This will include defining advertising activities and creating promotional materials and updates (across all media platforms, including social media), writing and distributing press releases and representing us on location filming and broadcast media as and when you’re required to do so.

We're looking for someone who can help us reach larger and more diverse audiences for our places and our digital content. You'll work as part of a team to make sure that we're sharing the best stories we can.

Spreading the word about places to visit in the great outdoors and raising awareness of our conservation work is key to what we're about.

The role sits within the spirited Visitor Operations & Experiences Team which lead for the entire visitor journey, all the way from audience analysis, programming and marketing through to the receiving of visitor feedback and how we grow and learn from that. This role plays a very key part in enabling us to achieve our targets and growing our presence with new audiences.

**Please also read the full role profile, attached to this advert.**

Who we're looking forTo deliver this role successfully, you will need to have;
- A good understanding of marketing techniques, including websites as well as digital and social media
- Excellent written and communication skills
- Excellent digital and social media skills
- Strong customer service skills
- Good IT Skills (including Microsoft Office)
- Problem solving skills, and ability to work on own initiative

The packageThe National Trust has the motto ‘For everyone, for ever’ at its heart. We’re working hard to create an inclusive culture, where everyone feels they belong. It’s important that our people reflect and represent the diversity of the communities and audiences we serve. We welcome and value difference, so when we say we’re for everyone, we want everyone to be welcome in our teams too.
- Flexible working whenever possible
- Free parking at most locations
- Free entry to our properties for you, a guest and your children (under 18)
- Substantial pension scheme of up to 10% basic salary

Requirements :Compliance.Eligibility to Work in the UK



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