Digital Marketing Volunteer

1 month ago

Stirling, United Kingdom SSAFA Full time

There are SSAFA branches and service committees throughout the UK and overseas. We use local microsites and social media to raise awareness of our services, raise funds and find new volunteers. Digital Marketing volunteers help us maximise our message, keep content up to date and increase traffic to our sites.

**Why do we need you?**

Our clients, volunteers and supporters come from all back grounds and age groups and want to engage with us in different ways too. To offer the best possible service we need to provide seamless communication, consistent messages and accurate information. We’d love to hear from you if think you could help us grow our on-line presence.

**When would you be needed and where would you be based?**

As part of your local branch you might have access to an office, but many volunteers are based at home. The role would suit someone looking for a flexible volunteering opportunity as times and days could fit in around work and other commitments to suit you.

**What would you be doing?**
- As part of a team of volunteers, maintain branch microsites and social media feeds
- Look at ways to increase traffic to microsites and improve SSAFA’s digital brand
- Keep content current and accurate
- Support and maintain the SSAFA brand by consistently using our brand guidelines and tone of voice
- Working with the digital marketing team, interpret analytical data to develop local communication plans
- Working with local SSAFA branches, build social media channels and integrate on-line and off-line activity to best effect

**What can you gain from this volunteering role?**
- Be a part of our motivated and enthusiastic team
- Experience, training and skills from a national charity that you can highlight on your CV and in job interviews
- Use your skills, knowledge and experience to benefit the Armed Forces, veterans and their families
- Develop contacts, skills and opportunities working with influential people and organisations
- Improve and develop your digital skills, useful in all aspects of your life
- Support and friendship in your local area and the wider SSAFA community
- Better physical and mental health -studies show that volunteers live longer and experience lower levels of stress and depression

**What about training and support?**
- Support from our Digital Marketing team based at SSAFA Central Office.
- Training on our web platform
- Access to analytical tools and our digital marketing tool kit
- Induction covering all the aspects of SSAFAs services and the difference we can make to people’s lives.
- On-line training modules so you are up to date on how to keep clients, their families and personal information safe
- Reimbursement of out-of-pocket expenses

**What are we looking for?**
- Friendly and approachable people, possibly with some experience of digital marketing/I.T or social media
- Ability to write in English to a good standard
- Ability to be respectful and non-judgemental with clients, supporters, volunteers, other agencies and staff
- Understanding of how social media can be used to engage and influence
- Basic understanding of website maintenance, training will be provided
- Basic understanding of digital analytical tools, training will be provided
- Ability to provide two referees: former employers or other people that know you well (other than relatives)

We welcome volunteers of all backgrounds, abilities, races, sexual orientations, socio-economic backgrounds, and of all faiths and none. SSAFA are committed to making reasonable adjustments to support volunteers with disabilities, so they have access to the same opportunities and experiences as volunteers who do not.

**Safer Recruitment**: SSAFA undertakes a systematic approach and utmost care at every step of the process of volunteer recruitment, selection, and retention to ensure that those recruited are suitable and appropriate. Measures taken at points along this journey work together to make volunteering at SSAFA a positive and safe experience.

**References Required**: Yes. We will ask for two references, this can be former employers or people that know you well (other than relatives)

**Is a disclosure check required?** No

**Job Type**: Volunteer

Work Location: In person

Reference ID: Forth Valley Branch

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