Senior Programmatic Executive

3 weeks ago

London, United Kingdom Zenith Full time

Company Description
**We help brands make BOLD **MOVES**

Nowadays, brands want rapid, spectacular growth and they expect media to deliver it.

Clients used to give us media briefs that said “deliver 80% awareness” or “give me an impactful Christmas campaign.”

Now we hear
- “Take me from 4th to 1st in my category”_
- “Help me grow 10% in a market declining 10%”_
- “Make me the most loved brand in my industry”_

These are huge asks of media, that can’t be met through tweaking the media plan of two years ago.

Decades of advertising research prove that without a big change, large brands stay large and small brands stay small.

**This is why** Zenith help brands make BOLD MOVES.**

Bold moves are big, brave changes to media strategy, delivering more impact for brands and more value for consumers.

Bold moves are backed up with a solid forecast - they are a better path to growth.

Bold moves build a partnership - we believe in this approach so much we link our growth to your success.

**Bold Moves bring bigger ROI**

This approach works for our clients, our people and consumers - it’s why we are recognised as the UK’s best media agency.

**Job Description**:
The Programmatic Senior Executive is responsible for all aspects of Programmatic campaign implementation. This involves working with the Programmatic Manager to execute multiple campaigns, maintaining best practice implementation for optimisation and campaign set up.

**Responsibilities**
- Support Programmatic Manager to deliver H&M Global programmatic campaigns across 20 markets
- Be responsible for account portfolio management
- Execute and manage online media campaigns for H&M Global (DSP buying)
- Be able to identify new opportunities or potential weaknesses/limitations of strategies
- Look for proactive opportunities to communicate this effectively with the wider team
- Understand and effectively communicate Zenith’s programmatic value proposition
- Oversee and resolve weekly and/or daily campaign QA reports to ensure accurate campaign results and trafficking routines

**The Clients**
- Deliver immaculate client service
- Be proactive in day-to-day client management
- Understand client’s business and identify opportunities

**The Commercial**
- Ensure absolute financial accuracy and campaign management

**The Team**
- Team management of execs, with responsibility for their wellbeing, workflows and learning and development
- Share best practice across the team
- Embrace and drive positive culture within your team
- Build positive relationships with partners, suppliers and teams internally

**The Agency**
- Exhibit focused and positive team spirit
- Share and showcase teams best work across department
- Build strong and effective relationships with all PM practices
- Build strong relationships with your peers, sharing knowledge and experience
- Be an agency advocate - get involved in industry events and training
- Build positive relationships with partners

**Qualifications**:
We are looking for an ambitious, proactive and curious individuals, ideally with over a years’ worth of programmatic experience.
- You will be highly organised, have the ability to interpret large amounts of data, able to work independently on projects where needed but also enjoys working within a team that has a strong, collaborative working ethos
- Our client’s businesses require us to work at a fast pace and alongside multiple stakeholders, so we’re looking for a positive, can-do attitude from someone joining the team

Not required, but a plus:

- Experienced working with large clients with complex organisational structure
- Experienced working with retail/e-commerce vertical
- Experienced working across EMEA, US, or APAC markets

Additional Information

At Zenith UK, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger. It enables a greater idea exchange, which fosters innovation and creativity, and enriches our perspective. We are committed to Publicis Groupe’s wide variety of talent engagement and inclusion programming, and encourage our people to take an active role in continuing to drive positive change within our agency.

**_
LI-Hybrid_

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