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Programmatic Senior Executive
4 months ago
Programmatic Senior Executive, London - Up to £33.5k dependent on experience
This fast-growing media agency is on the hunt for a Programmatic Senior Executive to help with ensure on-going and timely optimization is delivered whilst constantly looking for opportunities to improve campaign performance. They have a host of huge clients and are making huge steps
As Programmatic Senior Executive you’ll be responsible for flawlessly executing programmatically bought media plans. Deploying unsurpassed platform knowledge & smart use of audience data. You’ll also be collating spend forecasts, creating and monitoring campaigns to deliver on planned targets.
This Programmatic Senior Executive will be carrying out the following:
Build effective media plans to organize campaign actions and goals
Deliver in depth analysis post campaign to understand performance beyond top line metrics
Demonstrate clear and thorough understanding of display advertising and deliver well-developed intelligent campaigns to successfully hit client KPIs.
Collaborate with other departments to get the most out of campaigns
Have a deep knowledge of the industry and always consider how this can be bought to the day to day
Develop experience in all search and biddable media practices - this includes being able to run display activity on the GDN, and activity across other biddable display and ecommerce channels like Amazon and Criteo.
As Programmatic Senior Executive you’ll also have the following:
At least 1 years agency-side or client side working on programmatic campaigns with excellent experience of DV360
Strong analytical skills and a natural affinity for numbers is key; you must be able to analyse raw data, draw conclusions and develop actionable recommendations as needed
High attention to detail with an understanding of optimization levers across biddable platforms
Experience with planning and running display campaigns on GDN, and Gmail Sponsored Promotions
Line management experience
Experience with Google Analytics, DCM/DS3 and DSP platforms, e.g. DBM, Tube Mogul, AppNexus
Involvement with running campaigns across multiple countries / languages
If this is the perfect Programmatic Senior Executive role for you, please get in touch quoting job reference SP0833.
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