Lead Content Designer

6 months ago

Edinburgh, United Kingdom Scottish Government Full time

Overview:
**_ We are building a family at Scottish Government, not just jobs. We are seeking a Lead Content Designer who specialises in structured content and information architecture. Your role will be essential to our success._**

Our vision is to create a more successful country, increase wellbeing and provide opportunities to all people living in Scotland. As an organisation we embody the values of In the Service of Scotland in that we act with integrity, are inclusive, collaborative, innovative and kind.

As Lead Content Designer, you will play a significant part in making this vision a reality by managing and developing your team of content designers.

**HOW DOES IT FEEL TO WORK HERE?**

**_
** Marc Lunness, _**_Head of Content Design_**_**_**
- “_It’s_ an exciting time to be part of the User Centred Design community at Scottish Government. _We’re_ at the stage where a lot of policy and service teams are recognising the value that we bring to help them communicate what they need, shape their products and services, and make sure their audiences’ user needs are met._”_

*** **Andy - Senior Content Designer***
- “As a content designer, _it’s_ satisfying knowing that our work can help people access vital public services. _It’s_ a varied, challenging role. I love learning about our users and advocating for them._ _I really value being part of a supportive content community that lets us share ideas, skills, and learnings.”_

Hear from colleagues discussing Digital Careers at Scottish Government.

**HOW WILL I SPEND MY TIME?**

We’re investing in growing the size and expertise of our content design team.

You will play a key role in shaping the Scottish Government’s understanding of and approach to structured content, content modelling and information architecture. This will include how we manage ontologies and our content data quality.

Your priority workstream will be the strategic development of the future content operations of Scottish Government and other public sector bodies.

You will also support content designers to plan, create, publish, and review the various content products using the right patterns and formats, such as publications, forms, and other web content (static or dynamic).

Content designers you line manage will also be involved in either:

- Digital operational guidance for public sector bodies
- Service access and rights information for the people and businesses of Scotland

**Responsibilities**:
**Your r**esponsibilities will include**:

- Working closely with service managers, programme directors and senior stakeholders to resource teams, resolve problems and develop future projects.
- Promoting the content design discipline, engaging with the cross-government community, and keeping up to date with industry changes.
- Engaging with and contributing to the Scottish Government content design community of practice.
- Having ownership of and continuously improving assigned functions and processes of the content operations in your business area.

**WHAT IMPACT **WILL** I HAVE?**

After a successful year you will have implemented much-needed changes in delivery speed for priority content areas, assisting Scotland's public sector in better completing digital projects and addressing the needs of its people and businesses amid the pressures brought on by changes in the cost of living.

**COMPETENCIES**
- Leading others
- Communications and Engagement
- Improving Performance
- Analysis and use of evidence

If invited to any interview or assessment the panel will be looking for evidence of how you meet the above competencies. More details on these are available in the

Person_Specification_Band_C Updated Aug23 (V2)

Essential Criteria & Qualifications:
**E**SSENTIAL CRITERIA & QUALIFICATIONS**
- Your experience of coaching and leading content teams in agile and lean practices allows you to determine the right approach for the team or project.
- Your experience of demonstrating the value of different content prototyping techniques and patterns, and using content management systems, allows you to encourage and guide others on the most appropriate approach to take when prototyping and publishing content.
- Your experience of being a point of escalation if stakeholder relationships become challenging allows you to effectively manage long term strategic relationships.
- Your experience of leading, managing and improving the design and implementation of content strategy and operations for large scale projects or organisations allows you to evaluate their implementation and ensure objectives are met.
- Your experience of meeting the needs of users across a variety of channels and evidencing the success or need for further improvements to content, allows you to advocate for solutions that are most suitable for teams to use.
- Your experience of leading the design of content across multiple channels allows you to advocate for content design in collaboration with other user centred

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