Brand Communications Executive

2 months ago


Warwick, United Kingdom Jaguar Land Rover Full time

**Job Description
REQ ID: 120744

JOB TITLE: Brand Communications Executive

SALARY: £43,800-£55,000 (DOE)

POSTING END DATE: 20/11/2023

LOCATION: Warwick

Beyond Property, Purchasing, HR and IT, more than being part of our Finance or Marketing teams, beyond even Sales and Service, every role in every business area offers unique opportunities to make an impact on the future of mobility and the automotive industry.

**WHAT TO EXPECT**

Do you have project management experience and are competent in brief writing, and are looking to take the next step in your career?

As the Brand Communications Executive, you'll work with the Brand Communications Strategy and Planning team to create an internal and external communications plan to re-launch and re-position the Jaguar brand up-market by 2025, working closely with the wider Commercial team.

You'll work on tasks relating to the delivery of Communications and Marketing strategy and planning. It'll involve all elements of the marketing communications mix including Brand communications, positioning, content marketing, PR, social media, and events.

This role also affords the exciting opportunity to support Jaguar's brand transformation objective by helping to cascade and embed Jaguar's new brand model, strategy and identity internally. This in turn will enable different functions to deliver against Jaguar's new vision and positioning. This aspect of the role will also give you exposure to many functions through the business, and the opportunity to learn about brand strategy.

This is a great opportunity to join a dynamic UK wide team at an exciting time whilst the Jaguar brand is going through its largest transition ever becoming a fully electric luxury brand.

Key Accountabilities & Responsibilities:

- Deliver launch plan, communications and experiential plan and launch assets for Future Jaguar (including new brand partnerships and collaborations) and a full end to end timeline
- Maintain a brand tracker (ongoing visual timing plan with key milestones, development, and executions, in
- Support the management and tracking of the communications budgets and delivery of ROI versus agreed targets
- Track project progress to ensure timely delivery of launch and comms assets, including events
- Work with the sales and experiences teams and regional teams to develop the plans for each of the key markets around the world in line with the brand strategy.
- Creative, experiential, and media agency management

**WHAT YOU'LL NEED**

As the Brand Communications Executive, you'll need the following knowledge, skills and experience:

- Technical expertise and experience in marketing and communications, preferably from a well-known premium/luxury brand
- Experience of communications programmes and delivery functions and team
- Good knowledge or media deployment, preferably (but not necessary) with experience in Global business
- Experience in project management, with experience in project tracking, preferably using a project management tool (e.g JIRA)
- Relevant degree or equivalent experience preferred

This role may offer the opportunity for hybrid working where you can split your time between working from home and in the office. At JLR, hybrid working is a voluntary, non-contractual arrangement providing employees with more choice and flexibility around how, when and where they work, if suitable for their role. Further details can be discussed with the Hiring Manager at interview stage.

LI-POST

**SO WHY US?**

Bring all this to the home of premium innovation, and you'll find the opportunities to further your career with a world-class team, a discounted car purchase and lease scheme for you and your family, membership of a competitive pension plan and performance related bonus scheme. All this and more makes JLR the perfect place to continue your journey.

This role may offer the opportunity for hybrid working where you can split your time between working from home and in the office. At JLR, hybrid working is a voluntary, non-contractual arrangement providing employees with more choice and flexibility around how, when and where they work, if suitable for their role. Further details can be discussed with the Hiring Manager at interview stage.

JLR is committed to equal opportunity for all.



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