Marketing Services Executive

2 weeks ago

London, United Kingdom HQ Theatres Full time

ABOUT TRAFALGAR ENTERTAINMENT (TE)
We’re a leading theatre and live-entertainment group with a national and international footprint.

Co-founded by Sir Howard Panter and Dame Rosemary Squire in 2017, Trafalgar Entertainment is a business focussed on bringing
people together to share in the live experience; through new productions, through the operation of amazing theatre and live?event spaces, and through distribution of live-streaming content. The group is home to Trafalgar Theatres, Trafalgar Theatre
Productions, Trafalgar Releasing, Stagecoach Performing Arts, Helen O’Grady Drama Academy, London Theatre Direct, Jonathan
Church Theatre Productions and Chiswick Cinema.

ABOUT TRAFALGAR THEATRES

Trafalgar Theatres is the venue-operating division of TE. We currently operate 14 venues; including 12 in the UK regions; the
Trafalgar Theatre in London’s West End and the Theatre Royal in Sydney. We’re growing fast, we’re confident in what we do,
and we’re ambitious about the future. There’s never been a better time to get onboard.

We are passionate about entertainment, audiences, and the live experience and we value Creativity, Collaboration, Excellence
and Respect.

ABOUT THIS ROLE

The Marketing Services Executive plays a vital support role for TE’s venues and for the Campaign Marketing team; working across
all venues.

As a Marketing Services Executive and under the direction of the Marketing Services Manager you’ll:

- Work with designers to produce ads, printed collateral and other assets in support of shows and groupwide initiatives
- Book adverts and broadcast campaigns; and ensure their timely delivery - monitoring results and reporting into the

campaign team as required- Create content for Press Releases and work with the Venue Marketing Coordinators to ensure support is given in respect

of local PR initiatives- Gather, resize, catalogue and store marketing materials (images, designs, logos, layered files etc) to ensure they are

available as required and in the format requested)- Work with third party producers to generate copy and images for brochures and other printed materials
- Oversee the design, print, mailing and distribution of the brochure and other printed collateral

The role reports to the Head of Marketing Services and has positive collaborative relationships with others across Trafalgar
- Entertainment and with third parties.

ABOUT YOU

You’ll have some experience of and an understanding of the offline marketing mix; and an interest in the media landscape - ideally
gained in a theatre, music or live entertainment setting. Some experience of media buying and briefing of designers would be an
advantage; as would a keen interest in design.
You’ll be someone who can work to deadlines and is self-motivated; and who is capable of handling multiple projects at the same
time; prioritising as required. You’ll have a keen eye for detail, strong copywriting and proofreading skills - and an enthusiastic,
can-do attitude is a must.

MARKETING SERVICES EXECUTIVE

KEY RESPONSIBILITIES
- Service the requirements of the Campaign team and to activate all aspects of offline marketing activity in relation to

show campaigns, venue activity and other groupwide initiatives
- Be a key point of contact for the Campaign team and to seek quotes, place and fulfil advertising, broadcast media, print

campaigns and direct mail communications
- To proof-read and check details to ensure all advertising is accurate, contains correct information and is easily

understood
- Liaise with third party producers and their marketing representatives in order to finalise advertising and to send proofs,

ideas and creative content to them as part of that process
- Check successful delivery of advertising, broadcast content and to pick up any issues with the suppliers as required
- Plan and fulfil the brochure process - scheduling, gathering content, liaising with designers, printers and mailing houses

to ensure timely delivery within brand guidelines and to a specified standard
- To arrange postal mailings of the brochure, postcards and other collateral with mailing houses and to report back to

the campaign team on delivery dates and doormat dates in support of show campaigns
- Gather assets from third-party producers; and to be responsible for saving, cataloguing and resizing where required in

order to support the Campaign, Venue and Trafalgar Tickets team
- To commission design and generate other collateral (within group guidelines) and to liaise with others to proof, check

and sign off artwork and ideas
- Create content, copy and Press Releases in support of show campaigns and venue activity; and to liaise with Venue

Marketing Coordinators to support venue activity where required
- Support the analysis of offline marketing activity in order that the service constantly evolves and that producers and

others have access to results, trends and insight as required
- Undertake admin tasks to ensure t

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