Associate Account Director

7 months ago

Salford, United Kingdom Campfire Full time

Campfire is an award-winning Social first digital agency, founded on the values of Honesty & Integrity, Being a Good Person, and Exceeding Expectations. Holding some of the world’s leading brands on our client roster, we pride ourselves on innovating and creating performance-driving firsts for our clients.

As social translators, it’s our job to take a client’s message and translate it into the perfect campaign and content for the platforms they’ll live on.

We believe in meritocracy. If you want to work for an agency that will invest in you and your career, Campfire is the right place for those willing to step up and deliver as part of the team and for our clients. With quarterly PDPs rather than annual, your career can move as quickly as you do.

As a progressive agency, our teams enjoy a number of benefits including (but not limited to) hybrid working, flexi-time, wellness days/benefits, and birthdays off.

**Role Summary -**

The role of a Strategic Accounts Associate Director, is to support the Director on the growth and strategy of a subsection of the department, made up of an existing client set. Whilst you will maintain relationships with Tier 1 clients, you will take more of a directive / strategic role than manage all the day to day in Tier 2 and 3.

You will champion and empower the team to maintain the levels of quality and service in the management of accounts, to a World Class standard, positioning Campfire as the go to agency for all things Digital Marketing,

**Responsibilities**:
**Commercial -**
- Business Growth - As an Associate Director, you’ll be responsible for the growth of a subsection of the department made up of an existing client set, with targets/KPIs to hit, helping the whole department achieve target and growth.
- New Business - where needed, you’ll support the Leadership Team with proposals for new business, helping and occasionally leading on document and deck preparation, attending pitches, and operating as a key point of contact for the potential Client.
- Budgets - you’ll confidently manage cost proposals and budgets from Clients, whether that’s working with set budgets, or recommending them, presenting them in a clear and justified way.
- Contracts - working with the Director to make sure all our clients are under a committed Statement of Work, against our standards Terms, keeping track of dates for lapsing contracts, and preparing and negotiating renewals.
- Income management
- Getting confirmation of income ahead of time is crucial for us to plan, grow and recruit as a business. Working with the Director, it’s the job of an Assc Dir to make sure opportunities are closed before internal deadlines. Where there are blockers to this, they should be highlighted immediately, with proactive solutions presented.
- Alongside this, it’s important that we’re paid on time. You’ll be responsible for escalating Debtors and getting to a swift payment resolution.

**Key Behaviours**:

- Commercial awareness - At this senior level, it’s important to have Commercial awareness of how the Strategic Accounts department feeds into the wider business. You’ll have a good understanding of balancing budget proposals with resourcing across the business, developing awareness of what impact the team’s business has on total agency income and capacity.

**Client Relationships and Strategy -**
- Build and nurture strong relationships of Tier 1 accounts, operating as the key point of contact, and positioning yourself as the ultimate expert and trusted advisor to the Client for all their Digital Marketing needs, regardless of scope.
- Develop and maintain a sound knowledge of your client set, getting under the skin of each business in order to gain a holistic understanding of how they operate and what they need, to deliver a truly tailored service
- Confidently interrogate and challenge client briefs, where appropriate, operating with honesty and integrity at each step
- Work with the Director to set strategy and grow business with Tier 1 clients
- As an Assc Dir, you’ll also act as the Senior point of strategy and escalation for Tier 2 and 3 clients within your sub-set, managing these with the Managers and Execs on your team, encouraging them to proactively recommend on both.
- Nurture higher level relationships across your client set, demonstrating deep and trusted partnerships. Whilst owning the relationships, you will work with your Director to set strategy and direct the growth path of accounts.
- Ability to think strategically on a holistic level, proactively identifying problems and resolutions before they happen.

**Project Management -**

Take briefings from clients, translating effectively into internal briefs in order to coordinate and lead internal kick offs and creative sessions on all projects and campaigns
- Independently prepare and present client-facing proposals and communications to respond to briefs
- Operate across multiple clients to proactively man

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