Social Media Manager
1 week ago
**Social Media Manager (Paid)**
Home based or Hybrid working
£31,983 - £37,627 (dependent on experience)
**About us**
**Your role**
We’re looking for a social media professional, particularly with experience in delivering paid social media, who can use their skills to support a wide variety of RNLI campaigns and appeals, from fundraising to water safety.
As a Social Media Manager (Paid), your focus will be to maximise opportunities across all RNLI social media channels by:
- Planning, developing and delivering innovative social media solutions, particularly for paid ads
- Working closely with our Marketing and Digital teams, as well as external agencies, to help shape and deliver paid campaigns
- Working closely alongside our other Social Media Manager to align paid and organic plans
- Engaging with key audiences to encourage support and donations
- Supporting, coaching and delegating work to our Social Media Executives
- Proactively monitoring results and producing insightful reports and analysis
Please note that as part of the role you will also contribute to the team’s out-of-hours community management rota.
**About you**
To be considered for the Social Media Manager role you will have:
- Substantial experience in a communications or digital marketing team, with a focus on planning and delivering paid-for social media
- Creative ideas that translate into innovative and engaging social media solutions
- The ability to work with both internal and external stakeholders to deliver results via social media
- Knowledge and experience of the wider social media landscape, including best practice regarding the use of social media platforms and tools
**Safeguarding**
The RNLI is committed to safeguarding; ensuring the welfare of children, young people and adults at risk. We expect all employees and volunteers to share this commitment and have a zero tolerance approach to proven incidents of bullying, abuse, harassment orexploitation. The suitability of all prospective employees and volunteers will be assessed during the recruitment process in line with this commitment. This will include relevant criminal record checks being carried out dependent on the eligibility of therole. (England & Wales; DBS check, Scotland; Disclosure Scotland PVG, Northern Ireland; Access NI, Republic of Ireland; Garda Vetting; International, International Child Protection Certificate process).
**Diversity at the RNLI**
The closing date for this role is the 15th January 2023.
Other organisations may call this role Paid Search Manager, Digital Marketing Manager, Social Media Marketing Manager, Content Manager, or Social Content Manager.
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