Campaign Lead
6 months ago
**Company Description** We’re Together **-** the **market leading property finance experts with an entrepreneurial spirit.** **Based **in Cheadle, South Manchester, we’ve been established since in 1974 and have built a team of over 750 colleagues, who are passionate about supporting individuals and businesses achieve their property ambitions by making finance work for them.
We pride ourselves on our common-sense approach to lending and offer a range of mortgage and secured loan products to individuals and businesses who are typically underserved by mainstream lenders. Our customers are central to everything we do and we work hard to support them to turn challenges into opportunities which make our customers' property ambitions a reality.
We’re looking for great people from all backgrounds and experiences who love working together and putting our customers at the heart of everything we do - and that starts with our brilliantly different team of people.
As a **Campaign Lead**, you will lead the delivery of campaign activity for Together. This role is accountable for campaign planning, delivery and evaluation, and will work across the broader marketing team to ensure all campaign activity is expertly planned, delivered, optimised and evaluated.
As a **Campaign Lead**, we are looking for someone to:
- Lead, coach & develop the campaign team
- Create strategies for integrated campaigns which are based on data and insights, and build creative campaigns with stand out to communicate to a variety of audiences
- Lead the creative thinking and delivery, optimisation and evaluation of campaign activity for Together across B2B and B2C markets
- Lead and collaborate across the wider marketing team and lead the campaigns across all marketing disciplines, challenging and influencing where appropriate
- Liaise with and influence stakeholders across the business to share outputs, create buy in and demonstrate value for the campaign activity
- Ensure all activity is measured and reported on, using key learnings to inform future strategies
- Manage the 3rd party agency relationships
- Deputise for Head of Brand, Strategy and Innovation as required
- Manage the campaign budget, its allocation, management and forecasting
**Qualifications** Essential**
- Extensive experience in a similar role
- Creatively strong with ability to generate creative ideas and lead the team through to execution across all marketing disciplines
- An outstanding people leader with the ability to develop and grow the members of the team according to their individual needs
- Extensive experience storytelling through the use of quantitative and qualitative data
- A proven track record in building brands through campaigning, as well as a track record in setting strategies and delivering value, demonstrated by clear KPIs and measurement of results
- Experience leading digital first campaign strategies including Digital Marketing and CRM
- Extensive experience utilising digital evaluation tools such as GA4 and other measurement tools to create strategy and articulate success
- Grounded, confident and ambitious with the ability to develop strong relationships at all levels, including Exec and Senior Management
**Desirable**
- Experience within financial services or regulated environment
- Experience of both B2B and B2C markets
**Additional Information** Benefits working at Together**
- 26 days holiday, and a day off for your birthday (increasing with service to 30 days), plus bank holidays
- Buy & sell holidays
- Discretionary annual bonus
- Matched pension contribution
- Life assurance
- Critical illness cover
- Health cash plan
- Private medical insurance
- Free access to company holiday homes
- Travel season ticket loans
- Ride to work scheme
- Free local gym access
- Local bar / restaurant discounts
Together Money embraces diversity and inclusion, and are proud to be an equal opportunity workplace. Not only do we welcome difference - we celebrate it, support it and really value our colleagues for who they are. We are committed to building a team that represents a variety of backgrounds, perspectives and skills.
We care that you have a great experience with us at Together, if you need us to make any reasonable adjustments to make your experience easier, please let us know and we’ll do all we can.
**_ Please note that all successful applicants will undergo relevant employment reference, financial and criminal record checks._
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