Performance Marketing Coordinator

6 months ago


Edinburgh, United Kingdom Ooni Full time

**A Little About Ooni**:
Here at Ooni, we're passionate about our people. Since our humble origins as a team of 2 back in 2012, we now employ over 300 talented, creative and kind pizza-lovers across the world. When you work here, you'll be joining a diverse team who value Kindness, Passion, Innovation, Ambition and Rigor above all else. We live, work and play by these values, and we think it shows.

**About the Role**:
As our new **Performance Marketing Coordinator**, you will be working closely with our Senior Performance Marketing Manager delivering world class paid social campaigns in multiple markets. Your day to day will be filled with optimising existing BAU paid social campaigns, creating new campaigns, A/B testing new hypotheses, collaborating with the global performance marketing team and reporting on performance. You will be a data-driven individual who’s able to read the on platform reports well and will report back to the wider digital marketing team.

This is a hybrid role where you'll spend 2 days per week working from our office at Edinburgh Park.

**Key Responsibilities**:

- Implementing and executing paid campaigns across key social channels ensuring constant testing of new features and new campaigns
- BAU campaign management optimising performance in various markets
- Tracking and analysing data and campaign performance, while identifying optimisation opportunities to allow for continuous improvement
- Delivering performance against core KPIs for paid social channels and wider performance marketing strategy
- Being creative and collaborating with the wider marketing team to develop campaign ideas and paid content creation
- Collaborating with the creative team to create content to support objectives of the various mid funnel channels
- Maintaining an in depth understanding of paid social landscape to ensure delivery of top level campaigns
- Drive Lead Generation activity to generate leads for other teams of digital marketing
- Supporting and delivering on global performance marketing growth initiatives

**Required Skills & Experience**:

- 2-3 years of experience in setting up campaigns on networks such as Facebook/Instagram, Twitter, Pinterest etc.
- Experience in planning and activating multichannel paid social campaigns (including Facebook/Instagram, Twitter, Pinterest, TikTok, Reddit and more) to both prospective and retargeting objectives
- Experience in other performance marketing channels is a plus
- Understanding of how to formulate hypotheses and run A/B tests to constantly improve performance
- Key understanding of core performance metrics used across the different social platforms
- Data-driven approach to analysing and reporting on performance
- With a keen eye for detail, correct spelling and grammar is a given
- Strong communication skills, spoken and written that can flex to the target user
- Experience using Google Analytics 4 to an advanced level
- Awareness of other digital channels to allow social to help drive performance and deliver against goals
- Being agile and flexible allows us to pivot quickly and react to an opportunity, crisis or new trend
- Ambitious, driven, self-motivated and pro-active in your approach to your work
- You are comfortable with high pace working environment
- You’re goal and KPI driven

**Why Ooni**:

- Go to YouTube and search “We are Ooni”. We’re super proud of our culture and think you’ll love it here too. Here are some other reasons:

- Work for an employer that cares about your wellbeing We’ve got an employee assistance programme which includes on demand coaching and therapy sessions, plus a weekly yoga class
- 35 days of paid time off per year, plus an additional 5 week sabbatical when you’ve been here for 5 years
- £500 every year to spend on your passion - whatever that may be
- £1000 to spend on Ooni products each year, plus 50% discount on any other Ooni stuff
- We’re all about giving back. That’s why we offer five paid days to volunteer each year
- Continuing Education - we encourage our employees to use our learning platform to grow here at Ooni
- Great pizza every single day if you want it. Yep. Every single day. And we’ll teach you to become a pizza pro

Take a look at our website to learn more about our products, culture and values. If you like what you see, send in your CV with a cover letter to tell us why you want to come on board. We really like nice letters - especially ones that are personalised just for us

**Closing date: Friday 12th April


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