Digital Marketing Coordinator

4 weeks ago


Edinburgh, Edinburgh, United Kingdom Peoples Ford Full time

Marketing Assistant Role at Peoples Ford

We are looking for a talented Marketing Assistant to join our Marketing team at Peoples Ford, the largest independently owned retailer of Ford vehicles in Europe.

The ideal candidate will possess great communication skills, a willingness to learn, and the ability to work creatively across the business.

Responsibilities will include:

1. Social Media Management

  • Develop and implement social media content across various platforms to increase brand awareness and engagement.
  • Monitor social media trends and analytics to adjust strategies accordingly.
  • Analyse and report on social media performance metrics regularly to gauge success.

2. Event Coordination

  • Assist in the planning and execution of company events, from concept to completion.
  • Coordinate with vendors, manage guest lists, and oversee event logistics.
  • Contribute to post-event evaluation and reporting.

3. Email Marketing and Content Creation

  • Design and dispatch email marketing campaigns, ensuring brand consistency.
  • Develop and produce high-quality, engaging content for various marketing channels.
  • Craft compelling copy for promotional materials, advertisements, and press releases.

4. Website Updating and SEO

  • Regularly update website content to ensure accuracy and relevance.
  • Collaborate with the web development team for any major changes or updates.
  • Optimize website content for SEO and monitor web traffic analytics.

Requirements

The successful candidate will have:

• Excellent communication and interpersonal skills

• Ability to work creatively and think outside the box

• Strong problem-solving and analytical skills

• Experience with social media platforms and email marketing software

• A full UK driver's license (desirable)

What We Offer

We offer a competitive salary, discounts on our company products and services, instant access to our Employee Assistance Programme, and 30 days' annual leave.



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