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Brand Marketing Executive

3 months ago

Lutterworth, United Kingdom George Full time

**Job Title**: Brand Marketing Executive
***Location**: George House
***Employment Type**: Full time
***Contract Type**: Permanent
***Hours Per Week**: 37.5
***Salary**:
Competitive salary plus benefits.

**Category**: Project and Program Management - SF
***Closing Date**: 8 April 2024

We have an exciting opportunity to join our George brand marketing team.

Preparing and delivering marketing plans at the right time is a brand team thing It’s all about understanding the customer mindset and delivering industry leading marketing moments that will catch the attention of our customers.

**Everything you'll love**
- **Hybrid and flexible working** - everyone is looking for that work/life balance and Asda have it on point. Flexible working meaning you work where it works to meet both your needs and the business needs. The George Head office is located in Lutterworth, Leicestershire.
- ** Company Pension Scheme matched to a limit **- Looking forward to the future
- ** Minimum 24 days annual leave per year plus 8 bank holidays** - Making sure you take time for yourself and switch off
- ** 4 weekly pay** - which means you get an extra payday a year
- ** Digital GP and Wellbeing sessions** - Asda genuinely cares so we create a culture where our people can perform at their best, the physical health and mental wellbeing of all our people is very important to us
- ** Discount off your shopping at Asda and George** - with extra discounts running throughout the year - really makes a difference, saving the colleagues an average of £700 a year
- ** Career development and apprenticeship and graduate schemes** - we want our colleagues to excel and grow with our business. (Link to grad scheme on Asda page)

**"Find Your Role"**
- Working closely with the Brand Marketing Manager and the wider marketing team to co-ordinate and execute marketing from brief to implementation.
- Work in partnership with our trading teams to understand deliver our product proposition and strategy.
- Contributes to the planning, creation, development, and delivery of all brand marketing briefs and wider marketing plans.
- Oversee the end-to-end process of all brand marketing plans and activations, working closely with multiple stakeholders within the brand team and wider business to ensure alignment to the brand narrative and brief.
- Owns the brand marketing critical path, and alignment meetings to ensure all tasks are completed and engage all stakeholders in delivering on time.
- Co-ordinate reviews of the market, competitor product and marketing propositions through comp shopping and sharing ideation to drive strategy.
- Regularly undertakes reviews of George brand activity to identify future opportunities, learnings and successes.
- Create marketing packs with clear story telling for each brand execution across all marketing channels
- Undertake administrative tasks to ensure the coordination of marketing initiatives and alignment into Asda campaigns and Asda marketing channels.
- Working with the Brand Marketing Manager to. Flexing accordingly when necessary.

**"Let's find out about you"**

Are you an experienced marketing executive working in fashion retail looking for a head office opportunity? Or an existing Marketing Assistant looking to further your career?
- Experience in marketing or retail preferable but not essential
- Agile, flexible, open to change and with a test-and-learn mindset, comfortable working at pace.
- Self-starter, happy taking accountability and creative in problem solving.
- Confident, inclusive and engaging in communication

**About George**:
As the fourth biggest clothing retailer in the UK, working at George is exciting, with no two days the same. We put the customer at the heart of every decision and we work creatively and collaboratively and value everyone's input.

“**_Find your everything at Asda” - bringing brighter living within everyone's reach._**

**_
We are passionate about creating a diverse and inclusive team, representative of the communities we serve, and are creating ways to inspire diverse talent to join Asda._**

**Work Where it Works**

Our hybrid way of working gives you the choice to work where it works. This enables you to chose where you’ll be the most effective. It offers a mix of working from home and in an office environment that works best for you and your team.
You will also get an excellent benefits package including;
Discretionary company bonus
- Company pension up to 7% matched
- 10% colleague discount, free parking and many additional rewards.

We want all colleagues to be able to bring their best and true selves to work, every day. Simply put, we want our colleagues to be Proud to be Asda and proud to be themselves