Social Media Executive
6 months ago
**Paid Social Media Executive**
Are you a creative and strategic thinker with a passion for social media and digital marketing? Do you have a knack for crafting engaging content and building strong paid social strategy on multiple platforms? If so, we have an exciting opportunity for you
Pod Digital is a digital marketing company that delivers results through close collaboration in our team and with our clients. Our approach is based on putting people first - not simply manipulating Google - with a personalised strategy based on our client’s goals.
**Responsibilities**:
- Develop and implement comprehensive paid social media strategies across various platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn,
Pinterest and YouTube
- Create and curate engaging content, including text, image, and video posts, that aligns with brand guidelines and resonates with the target audience
- Monitor social media campaigns, respond to comments, messages and inquiries promptly and professionally
- Analyse social media data, track performance metrics and generate reports to measure the effectiveness of social media campaigns.
- Stay up to date with the latest social media trends, tools, and best practices and identify opportunities for innovation and growth
- Collaborate with internal teams, including Content, SEO and web design to ensure consistent messaging and branding across all social media channels
- Manage social media advertising campaigns, including budget allocation, targeting, creative development and performance optimisation
- Build and nurture relationships with influencers, industry partners, and online communities to amplify brand reach and engagement
- Monitor competitor activity and industry trends to identify opportunities and stay ahead in the market
- Stay informed about emerging social media platforms and evaluate their potential for brand presence and audience engagement.
- Manage a talented team of social media individuals
- Pitch and propose to potential new clients
**Requirements**:
- Proven work experience as a Paid Social Media Executive, with a strong portfolio of successful social media campaigns.
- In-depth understanding of various social media platforms, their algorithms and best practices.
- Proficiency in social media management and analytics tools
- Excellent written and verbal communication skills, with the ability to create engaging content and adapt the tone for different audiences
- Strong analytical skills to interpret data, identify trends, and make data-driven decisions
- Creative thinking and the ability to develop innovative social media strategies and campaigns
- Experience with social media advertising, including campaign management and budget optimisation
- Strong project management skills and the ability to multitask and meet deadlines in a fast-paced environment
- Up-to-date knowledge of the latest trends and best practices in social media marketing
- Attention to detail and a commitment to delivering high-quality work
- Minimum of two years social media experience
**Why Work at Pod Digital**:
- Fantastic team culture in the office
- Collaborative working
- Lots of opportunity for progression
- Summer and Christmas parties (all paid for)
- Company lunches every other week
- Commission scheme for upsells
- Two office dogs
- Full equipment provided
- Secure office parking
**How to Apply**:
Join our team and take the lead in creating impactful social media strategies that drive brand awareness and engagement
**Please note**:
This is an inhouse role and is located in Lutterworth, Leicestershire.
**Job Types**: Full-time, Permanent
Pay: £23,000.00-£25,000.00 per year
Schedule:
- Monday to Friday
Ability to commute/relocate:
- Lutterworth: reliably commute or plan to relocate before starting work (required)
**Education**:
- A-Level or equivalent (preferred)
**Experience**:
- social media: 1 year (required)
- Social media marketing: 2 years (required)
Work Location: In person
Reference ID: Paid Social Media Executive
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