Marketing Retention Manager

4 days ago


Swindon, United Kingdom ADLIB Full time

**Industry-leading pay platform**:

- **Competitive salary up to £50K plus benefits**:

- **Flexible working available/excellent career progression/work with the best in industry**

We’re looking for an experienced Marketing Retention Manager to join an established organisation with a thriving team. This role is responsible for leading omni-channel campaign activity focused on delivering an exceptional customer experience with the end-goalof retaining key customers.
**What you’ll be doing?**:

- Become the expert in Companies customer retention, quickly gaining a deep understanding of the fuel card portfolio, fully appreciating the different customer types relative to the market segment and ensure all plans and deliverables reflect that ‘not onesize fits all'
- Lead the marketing strategy to optimise existing customer communications, delivering an agreed number of campaigns with clear KPIs in place and reported on
- Devise and manage the marketing retention strategy future roadmap, identifying existing pain-points/areas of high churn and implement improvement plans to optimise the customer experience, customer retention and ultimate business performance
- Work with key stakeholders and functional areas, including the Customer Management team, Business Inteligence team and wider Marketing colleagues to agree and implement key measures relative to customer retention, including Life-Time Value
- Working with the Marketing Strategy Manager for acquisition, ensure the up-front acquisition campaign messaging parallel’s the experience as conversion is made to becoming a customer
- Identify areas where cross/upsell offerings are appropriate as part of the customer journey and working with the Beyond Fuel team, instigate campaign activity testing the approach
- Manage external agencies, ensuring briefing is accurate, timely and thorough to continually improve output

**What experience you’ll need to apply?**:

- Educated to degree level, ideally with relevant qualification in Marketing
- 5+ years’ experience in CRM specific roles, with a customer-centric approach
- Experience of campaign management, from market segmentation through to briefing creative execution, monitoring performance and reporting results
- A strong understanding of Salesforce and knowledge of marketing automation platforms (Marketo specifically would be an advantage)
- Strong numerical and analytical skills
- Excellent commercial acumen and able to tie campaign activity to sustainable business growth via customer retention
- Articulate with strong verbal and written communication skills
- A keen eye for detail
- Skilled at stakeholder management across all levels of seniority
- Collaborative and flexible approach with the ability to positively influence
- A true team player, able to coach, encourage and learn from a supportive network of peers & colleagues

**What you’ll get in return for your experience**:

- This is a great role offering a competitive salary - up to £50,000k for the right person.
- You’ll also receive an excellent benefits package.
- Flexible working (2 days in, 3 days working from home)

**What's next?



  • Swindon, United Kingdom QA Limited Full time

    Vacancy details **Talent pool**: - Operations - Compliance & Quality**Title**: - Retention and Careers Coordinator**Contract type**: - QA Ltd Permanent**Job advert**: **Learner Retention and Career Coordinator** **Swindon (SN5 7WZ)** **Monday to Friday 9.00-5.30** **Hybrid; One day a week in the office, with four from home.** **About the...


  • Swindon, Swindon, United Kingdom Red Recruitment Full time

    Job DetailsWe are recruiting a Renewals Executive to join our client's team in Swindon. This role involves managing commercial renewals, working collaboratively with colleagues, and meeting targets to improve renewal retention.About the ClientOur client is a thriving established insurance broker located in Swindon. They offer a range of benefits, including a...


  • Swindon, United Kingdom AB Recruitment Full time

    **Role Purpose** - Manage activity to ensure individual targets and KPI’s are met and exceeded. - Manage customer refunds through our Clinical Services List liaising with all stakeholders. - Investigate customer concerns, take ownership of them and manage through to an outcome. - Focus on customer retention by addressing all non-clinical customer...

  • Marketing Officer

    6 days ago


    Swindon, United Kingdom Reed Marketing & Creative Full time

    **Marketing Officer - Temporary Contract role for up to 3 months** You will work closely with other team members to support the Marketing Manager in ensuring all communications fit within the brand guidelines and wider marketing strategy. Duties include: - Liaise with managers across the business to understand their marketing requirements - Devise,...


  • Swindon, United Kingdom ADLIB Full time

    Working with Electrical Vehicle products - Competitive salary up to £60K plus benefits - Flexible working available/excellent career progression/work with the best in industry We’re looking for an experienced Marketing Retention Manager to join an established organisation with a thriving team. In this role, you are responsible for leading strategic...


  • Swindon, United Kingdom ADLIB Full time

    **UK leading non-for-profit organisation**: - **Competitive salary £38k - £45K plus benefits**: - **Flexible working available/work with the best in the industry.** We’re looking for an experienced Marketing Operations Manager to join an established not-for-profit organisation with sites all over the UK and the main headquarters in Swindon. This is an...


  • Swindon, United Kingdom ADLIB Full time

    **UK leading non-for-profit organisation**: - **Competitive salary £38k - £45K plus benefits**: - **Flexible working available/work with the best in the industry.** We’re looking for an experienced Direct Marketing Manager to join an established not-for-profit organisation with sites all over the UK and the main headquarters in Swindon. This is an...

  • Retention Advisor

    4 days ago


    Swindon, United Kingdom Candidate Source - TEAM Full time

    A prestigious business based in Swindon is looking for a flexible, enthusiastic, friendly, self-motivated Retention Advisor to provide a professional remote reception to their group of dealerships. You will be required to receive, direct, and inform customersprojecting a professional, polite and helpful image at all times. This position is remote working but...

  • Marketing Executive

    4 days ago


    Swindon, United Kingdom Reed Marketing & Creative Full time

    Key accountabilities: - Data management to ensure different audience segments are sent the right communications - Reporting on campaign performance - Support the delivery on “best in class” marketing with administrative tasks - Support with the creation, updating and internal distribution of marketing assets I am looking for someone with marketing...

  • Digital Marketer

    7 months ago


    Swindon, United Kingdom Consult Search Full time

    At Consult's Healthcare Recruitment Division, we are excited to partner with a leading healthcare provider dedicated to enhancing the lives of older people through exceptional at-home eye and hearing care services. We are in search of a **Digital Marketing Manager **who is passionate about leveraging digital channels to drive customer acquisition and...


  • Swindon, United Kingdom Beringer Tame Full time

    **How would you like to grow online market share for an online retailer focussed on one of the nation's biggest preoccupations?** Our client is a wonderful example of an organisation that has been built organically on authentic brand values,great customer service and a strong product range all from their hub in the West Country. As the **Head of Digital...


  • Swindon, United Kingdom Niche Recruitment Ltd Full time

    Niche Recruitment are looking for a creative and innovative Marketing Campaign Executive, to support and deliver the marketing communications for their renowned Swindon-based client. There are various roles to be filled in these 6-10 months contracts, withdifferent focuses that all align to the bigger picture of bringing the marketing campaigns to...


  • Swindon, Swindon, United Kingdom Chancellors Full time

    Swindon Branch is currently seeking a highly skilled and ambitious individual to fill the position of Senior Sales Manager. The successful candidate will have extensive knowledge of the property market and exceptional sales and marketing skills.This is a dynamic role that requires a strong understanding of the Estate Agency industry and the ability to...


  • Swindon, United Kingdom Niche Recruitment Ltd Full time

    Niche Recruitment are looking for a creative and innovative Marketing Campaign Executive, to support and deliver the marketing communications for their renowned Swindon-based client. There are various roles to be filled in these 6-10 months contracts, with different focuses that all align to the bigger picture of bringing the marketing campaigns to...


  • Swindon, Swindon, United Kingdom Chancellors Full time

    Are you a results-driven professional looking for a challenging role in Estate Agency? We are currently seeking a Senior Sales Manager to join our Swindon Branch and take their career to the next level.This is a fantastic opportunity to join an award-winning Estate Agency that offers a structured career path up to regional management level. As a Senior Sales...

  • Marketing Manager

    4 days ago


    Swindon, United Kingdom Niche Recruitment Ltd Full time

    This hybrid Marketing Manager role, with two days a week in the Swindon offices, is offering generous holiday, flexible benefits and a 9-day fortnight to a talented Marketing professional ready for the next step in their career. This client is a profit-for-purpose-driven organisation, offering you the opportunity to assist in the production of direct and...

  • Marketing Manager

    3 days ago


    Swindon, United Kingdom Rocking Zebra Full time

    Marketing Manager - Experienced campaign marketing role b2b - Create and own the campaign process of developing the product portfolio - Proven track record of delivering compelling integrated Marketing campaigns - Well known established business operating across a number of sector - Will suit integrated marketing experience from B2B or B2C backgrounds The...

  • Marketing Manager

    4 days ago


    Swindon, United Kingdom Rocking Zebra Full time

    Marketing Manager - Hybrid working - Experienced campaign marketing role B2B - Create and own the campaign process of developing the product portfolio - Proven track record of delivering compelling integrated Marketing campaigns - Well known established business operating across a number of sectors - Will suit integrated marketing experience from B2B or B2C...


  • Swindon, United Kingdom Digital Tonic Full time

    Digital Tonic have partnered with a very well-regarded retailer, who are on the lookout for a Head of Performance Marketing to join their marketing department. This is a newly created role in line with their digital transformation strategy and also off theback of a hugely successful 2020/2021 for eCommerce. This is a senior role, where you’ll oversee a...

  • Marketing Manager

    5 hours ago


    Swindon, United Kingdom Rocking Zebra Full time

    Marketing Manager Cirencester Hybrid - 3 days office, 2 days home Upto £40k DOE + incredible perks & benefits - Luxury lifestyle brand based on the edge of the Cotswolds - Complete autonomy & freedom to be creative - Incredible perks & company benefits Opportunities like this don’t come around often! We are looking for passionate, hands on Marketing...