Head of Campaigns

**Details**:
**Reference number**:

- 255151**Salary**:

- £54,440**Job grade**:

- Grade 7**Contract type**:

- Permanent**Business area**:

- MOD - Army - International, Communications and Engagement**Type of role**:

- Communications / Marketing**Working pattern**:

- Flexible working, Full-time, Job share, Part-time**Number of jobs available**:

- 1Contents

Location

About the job

**Benefits**:
Things you need to know

Location
- AndoverAbout the job

**Job summary**:
Army International, Communications and Engagement (IC&E) represents the British Army in London, with the communications arm of IC&E based in Andover at the British Army Headquarters. We have an exciting and crucial vacancy for an experienced communications professional to lead our strategic campaigns.

Army communications tells the Army's story using a wide range of creative approaches to communication on a multitude of channels, from traditional press to social media. Our work provides the opportunity to make a real difference.

As part of the Army Communications team you will:

- lead a team passionate about developing and designing creative campaigns and content
- find innovative ways to communicate
- make sure our audiences are at the centre of our communications
- take a data-driven approach using insight and objectives
- train and mentor Civil Servants and members of the military

This position is advertised at 37 hours per week.

**Job description**:
The Head of Campaigns reports to the Deputy Head of Strategic Communications. You will lead the team who are responsible for planning and advising on communications campaigns that we conduct.

Lead the Campaigns team. (20%)
- Manage your team to ensure campaigns activity is prioritised.
- Line manage 3 members of staff, setting their objectives and providing support.
- Ensure the professional development of the team.
- Carry out day-to-day staff management, setting clear priorities.

Plan, direct and lead Communications Campaigns. (40%)
- Work with colleagues to maintain a smooth flow of information as campaigns are planned and delivered.
- Work with the wider team to see campaign elements delivered to the audience as intended.

As required, act as the lead for high-profile campaigns and projects. (10%)

Promote and champion the Government Communications Service's OASIS model for Army Communications campaign planning to develop key messages and content. (10%)

Support Army Communications Insight and Evaluation. (20%)
- Conduct insight activity to gain an understanding of audiences and collect data on campaign activities to support evaluation of effectiveness.
- Analyse data and provide immediate evaluation of internal communication and campaign activities while they are in progress in order to adapt and change where needed.

A full job description is attached.

**Person specification**:
We are often balancing several campaigns and outputs, so good prioritisation skills are crucial in this role.

You will have experience of running or leading diverse teams with a varying range of skills and knowledge.

A commitment to ongoing professional development is a must.

**Behaviours**:
We'll assess you against these behaviours during the selection process:

- Leadership
- Communicating and Influencing
- Seeing the Big Picture

**Technical skills**:
We'll assess you against these technical skills during the selection process:

- Government Communications Service - Insight
- Government Communications Service - Ideas
- Government Communications Service - Implementation
- Government Communications Service - Impact

**Benefits**:

- Learning and development tailored to your role
- An environment with flexible working options
- A culture encouraging inclusion and diversity
- A Civil Service pension with an average employer contribution of 27%
- On-site gym facilities
- Home/remote working as part of a hybrid working pattern
- 25 days paid annual leave rising by one day per year, to a maximum of 30 days after five years service
- Enhanced parental and adoption leave

The post does not offer relocation expenses.

Please note: Expenses incurred for travel to interviews will not be reimbursed.

Please be advised that the Department is conducting a review of all pay related allowances which could impact on those allowances that the post currently being advertised attracts.

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