Communications Advisor

3 weeks ago


London, United Kingdom Post Office Full time

**Grade: 3B
Contract Type: Permanent
Location: Finsbury Dials
Reporting to: Director of Integrated Communications
Division: Communications**

**The Purpose of the Role**

A Communications Advisor in a team that is adopting agile ways of working. Able to flex with either media relations, internal communications or corporate affairs experience to ensure the effective communication of messages across different audiences.

Working closely with the Director of Integrated communications to draft and tailor clear messages and with the Head of Postmaster Communications to ensure the right tactics reach the right audience at the right time.

Systematic planning, delivery and measurement of tactics is critical, including a knowledge of both quantitative and qualitative indicators. Overall, this role is essential to the effective and efficient delivery of all corporate affairs and communicationsprogrammes; helping enhance the reputation of the Post Office

**Principal Accountabilities**
- Accountable for the drafting and tailoring of content and messages for key audiences - notably to postmasters - ready for effective and efficient delivery. This could be stories for postmasters, or working with the media and trade press to tell our story,as well as arranging events or visits with key stakeholders.
- Accountable for timely production of tactics consistent with the quarterly, weekly and daily plan. All tactics should be of high quality consistent with Brand and style guidelines
- Responsible for working closely with the Director of Integrated Communications and their team and the Audience Heads to ensure high quality messages and tactics and communicating them directly to key audiences, notably postmasters and other audience groups.
- Responsible for contributing tactical ideas for the quarterly, weekly and daily plans.
- Accountable for on time delivery including allowing sufficient time for approval of tactics
- Responsible for encouraging a culture of excellence to drive performance across Corporate Affairs & Communications

**Qualifications, Experience & Skills**

The role requires experience and understanding of corporate affairs and communications. Ideally this insight will have been gained from working in a communications agency or in a high intensity communications function, e.g. in government, another retaileror FMCG business. A deep understanding of business practices and how to realise commercial advantages is highly desirable. Good experience of how to influence different audiences - both external and internal - is required to be a strong contributor to wideraudience strategy.

**Knowledge**
- Good knowledge about what makes a story
- Deep understanding of effective tactics and what influences an audience
- Good understanding of the commercial imperatives operating in a Limited Company and how to deliver a return on an investment

**Experience**
- Over 2 years’ experience gained either in a Corporate Affairs and or Communications setting, e.g. in-house, consultancy, Government Department
- Effective crisis management experience is also desirable

**Qualifications**
- Likely to be educated to degree level but attitude more important than academic credentials

**Skills**
- Excellent communications skills with a passion for clarity of argument, clear writing and ability to flex tone of voice. Able to promote a culture of excellence, encouraging colleagues to delight in the best possible work
- Strong eye for detail to ensure high quality outcomes
- Able to command confidence across the business from senior leaders to front-line colleagues
- Highly organised, adept at handling multiple projects simultaneously and prioritising accordingly
- A high degree of discretion when handling sensitive information

**About Post Office**

The Post Office has thrived at the heart of high streets and local communities across the UK for over 370 years. As one of the country’s most trusted brands, we take our commitment to providing essential services to customers across the UK very seriously.We’re the UK’s largest retail network, as well as the largest financial services provider in the UK, with over 11,600 branches nationwide - more than all of the UK’s banks and building societies put together.

We know that the best way to provide a great service for customers is to evolve our business and adapt to their changing needs. That’s why we have a range of over 170 products and services, from personal financial services like banking, insurance, paymentsand travel money, to telecoms and, of course, mails. And we’re improving our online and in store experience for customers. We know that our customers never stop changing, so neither will we. We're here, in person, for the people who rely on us.

**Our Ways of Working** underpin everything we do, they are the "How" of our business strategy. They differentiate our business and aim to inspire great behaviours and align our colleagues around specific actions in order to be the organisationwe want to be, and achieve our business goals.

By living the Ways of Working each day, you will help make that vision a reality and enable our cultural transformation. In short**:Working in partnership**, as **one team**, we **deliver**amazing results

**The Post Office embraces diversity and inclusion in the workplace and actively promote working without discrimination. We are also a Disability Confident Employer and are committed to interviewing disabled people who meet our minimum criteria forthe job.


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