Assistant Director of Student Recruitment
6 months ago
**Job Title: Assistant Director of Recruitment**
**Join Our Team at INTO Stirling**: At INTO Stirling, we're dedicated to providing exceptional educational opportunities to international students. As the Assistant Director of Recruitment, you'll play a crucial role in shaping our global recruitment strategy, fostering relationships with key stakeholders, and driving the growth of our student community.
You'll' report directly to the Centre Director at INTO Stirling, working closely together to achieve our recruitment goals and uphold our commitment to excellence.
**Job Purpose**: As the Assistant Director of Recruitment, you will lead the development and execution of an innovative student recruitment and marketing strategy across key global markets. Your role will involve supporting our in-country sales teams, conducting market research and analysis, and advocating passionately for INTO Stirling and the University of Stirling. Collaboration will be key as you build strong relationships with colleagues across recruitment, marketing, admissions, and partnerships.
When you're not travelling overseas to drive INTO Stirling's brand, you'll be based within our beautiful Stirling centre, with direct links to Edinburgh and Glasgow.
**Some of your main responsibilities**:
**Student Recruitment**:
- Collaborate on the creation and delivery of an annual data-driven global recruitment strategy to surpass recruitment targets.
- Provide exceptional support to our in-country sales teams, ensuring they are equipped to effectively promote INTO Stirling.
- Conduct regular competitor analysis and contribute strategic insights to enhance our competitiveness.
- Deliver presentations and training sessions for various stakeholders, including agents, parents, and students.
- Analyse recruitment performance and provide insightful reports to senior leadership.
**Marketing**:
- Ensure our brand positioning and marketing messaging resonate in key recruitment markets.
- Drive strategic marketing campaigns in collaboration with our central marketing team.
- Contribute to the development of marketing materials and tools.
- Oversee the creation of engaging marketing content and social media strategy.
**Management**:
- Supervise and support an International Recruitment and Marketing Manager to deliver recruitment and marketing activities.
- Manage relationships with key stakeholders, including our Choice University partners.
- Effectively manage a large recruitment and marketing budget.
- Work as a key member of the Centre’s Senior Management Team, providing support across departments.
**Join Our Team**: If you're passionate about international education and possess the skills and experience to excel in this role, we invite you to apply. Be part of a dynamic team dedicated to making a difference in the lives of international students.
**We Grow Together**
At INTO, we’re in the business of growth. From school to university. From home to somewhere new. From dreams to career plans to long-awaited first days. And we believe growth isn’t just for students - it’s for our people too.
At INTO, growth means opportunities to feed your curiosity, to develop your skills and your career. It means staying true to our start-up soul, boldly saying “yes” and constructively saying “no”. It means building deeper relationships. And it means playing your part in our wonderfully diverse international community. Our dedication to growth - for students, our university partners and agents, for each other, and for ourselves - sets us apart. It’s what makes INTO a uniquely rewarding place to be, and to make a difference.
**Job Types**: Full-time, Permanent
**Salary**: £35,000.00-£45,000.00 per year
**Benefits**:
- Company pension
- Free parking
- On-site parking
Schedule:
- Monday to Friday
**Education**:
- Bachelor's (preferred)
Work Location: Hybrid remote in Stirling, FK9 4LA
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