Head of Digital and Creative

2 weeks ago


Camden, United Kingdom The Francis Crick Institute Full time

**The Head of Digital and Creative role**:
The **Head of Digital and Creative**is responsible for the development of marketing communications that supports a range of priorities including to support a developing strategy for marketing communications to support the Crick’s relationshipwith philanthropic and commercial organisations that seek to partner with us.

**Responsibilities of ourHead of Digital and Creative**:
These include but are not limited to:

- Developing and implementing a successful digital communications strategy for the Crick, working closely with the head of public engagement in science to integrate digital approaches to scaling our public engagement activities.
- Developing and leading the Crick’s visual and brand identity evolving this to create impact in digital environments, commercial partnerships and fundraising communications.
- Developing and leading approaches to marketing communications developing and delivering content and materials as required.
- Developing and leading a strategy for evaluating the impact of the work of the corporate communications and digital teams sharing key insights with the executive management committee and board of directors.
- Overseeing the Crick’s strategy for social media management and content creation to ensure that target audiences are able to access the Crick’s content in the right place at the right time.
- Leading the management of the Crick’s public and internal websites including making progress with their technical development, accessibility standards and navigation.
- Leading the development of new opportunities and experimentation in digital communication at the Crick including the creation of new formats including podcasts, animations and documentaries.
- Leading a process across the communications and public engagement team for quality control and standardisation across digital content and formats for the Crick to ensure consistency in brand expression.
- Leading the creative design and production approach for key content for Crick stakeholders.
- Overseeing the research illustration and graphic design team to ensure consistently high services for Crick scientists and other staff.

**Skills and experience we are looking for in our Head of Digital and Creative**:
The post holder should embody and demonstrate our core Crick values**:BOLD, OPEN, COLLEGIATE** in addition to the following:

- Experience in the development of digital strategies for complex high-profile organisations encompassing multiple channels and matrix stakeholders.
- Technical knowledge and understanding of CMS software, hosting, UX design, IA and accessibility and how these come together to build successful websites.
- Awareness of current trends in the digital marketing and communications landscape with an eye for future opportunities that could be exploited to the benefit of the Institute.
- Experience of developing corporate identity strategies and visual brands, working with design agencies and in-house design to source the highest standard of creative vision.
- Proven track-record of delivering innovative approaches to content creation and channel; development in digital communications
- Thorough understanding of content marketing strategies as they relate to a non-profit organisation.
- Ability to lead, develop and inspire a happy and successful team of content producers, web designers, illustrators a marketing experts.
- An outstanding communicator with the ability to influence at the most senior level of an organisation.
- A highly strategic analyst with deep insight into the translation of organisational identity and objectives into authentic and effective communications that cuts through to multiple audiences.
- Ability to work independently and also a highly effective collaborator.
- Inspired by discovery science and its benefits for society.

**Closing date**:Friday 17th March**, **23.59

If you feel you have the skills and experience to become our **Head of Digital and Creative,**please click**‘apply’** today, we’d love to hear from you



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