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Marketing Officer

4 months ago

Harrogate, United Kingdom Harrogate Ladies' College Full time

Harrogate Ladies College and Highfield is a family of three leading independent schools, with boarding school provision, delivering a world class education in the heart of Harrogate for boys aged 2-11 and girls aged 2-18 years.

Reporting to the Director of Marketing and Admissions, the Marketing Officer (Alumni Relations) will be responsible for expanding and developing the School’s alumni relations programme in order to strengthen relationships between the School and its alumni, including former pupils from Harrogate Ladies’ College and Highfield Prep School.

In addition to an attractive salary the role also offers a range of additional benefits including free refreshments and meals during term time and subsidised school fees.

**Main Areas of Responsibility**
- Developing and implementing an exciting, innovative and longstanding Alumni Relations strategy
- Maintaining, managing and expanding the Alumni Database
- Organising and attending alumni reunion and networking events in the UK and overseas
- Managing and developing on-line alumni communications via social media
- Managing and maintaining the alumni association web content
- Working alongside the Fundraising & Development Manager, developing a culture of giving and philanthropy across the wider school community
- Supporting the Fundraising & Development Manager in the implementation of fundraising programmes and stewardship of donations
- Working with staff across the school to increase engagement between alumni and the current school community
- Working with, and further expanding, the network of volunteer regional alumni co-ordinators
- Maximising use of the school’s archives for the alumni relations programme and wider marketing plan

**Key Skills**
- Experience of marketing and managing customer facing events
- Excellent copy writing skills (including direct mail communication)
- Experience of managing and maintaining databases
- Outstanding ability to engage with individuals of all ages and backgrounds in an authentic, professional and meaningful manner
- An understanding of GDPR / Data Protection regulations and requirements would be beneficial
- Excellent communication and relationship skills
- Strong presentation skills
- Highly organised with strong administration skills
- Ability to work to deadlines, prioritise workloads and work under own initiative
- An understanding of and passion for education
- Strong IT skills
- Willingness to work occasional evenings and weekends, including being away from home where required
- Harrogate Ladies’ College is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment. The successful applicant must be willing to undergo child protection screening appropriate to the post. All pre-employment checks must have been completed satisfactorily including an enhanced DBS check. The School is an educational charity and equal opportunities employer._

**Job Type**: Part-time
Part-time hours: 16 per week

**Benefits**:

- Company pension
- Discounted or free food
- Life insurance
- Wellness programme

Schedule:

- Monday to Friday

COVID-19 considerations:
Covid-19 measures undertaken by the school are set out in a Covid-19 policy and risk assessment which are available on the school website.

Work Location: One location

Application deadline: 28/02/2023
Reference ID: Marketing Officer (Alumni Relations) - February 2023