Events and Marketing Coordinator
6 months ago
Overview of department:
Our in-house events & marketing team are the face of the Practice, and visiting corporate offices and businesses within the local community is something we enjoy doing. We work with our partners in digital dentistry to raise awareness of the importance of preventative dentistry and enjoy promoting all things dental or skin-related. Confidence is key, and creativity is desired. With in-house training and specialist courses, you’ll constantly be growing your skill-set be converting new leads to new patients in no time. We’re looking for smiley, social individuals with innovative ideas who are astute marketers & understand current trends in dentistry and want to be part of a growing team.
**JOB POSITION**
We are looking for a savvy marketing & events coordinator who communicates effortlessly with everyone & is sensitive to cultural differences when creating and communicating messages via social media platforms. At OTD, we are big on communication, so being a team player is essential. We are looking for a events & marketing coordinator who will be an asset to the team, who is confident and pays great attention to detail & is up to date with dentistry and all the associated trends. There are 3 surgeries with the possibility to expand to 5 purpose-built, modern, digital practices. We have a long-standing, experienced, and supportive dental team who can’t wait to welcome you on board.
**Position Availability**:
Immediately, taking notice periods into consideration.
**Hours**:
Monday - Friday, alternate Saturdays may be required occasionally depending on events & open days / business demands.
**Requirements**:
- 2 - 5 years of events, marketing & social media experience in a corporate setting or similar private dental practice setting.
- Excellent English both written & spoken with superior communication skills.
- Solid experience in Photoshop, Illustrator & InDesign is preferable.
- Valid DBS check required.
- Drivers License preferable.
**Remuneration**:
£12 - £15 per hour - Dependent on experience
**Perks**:
- Early finish on Fridays.
- Routine check-up & hygiene is complimentary for employees (after 6-month probation period)
- Additional treatment for employees is provided at cost.
- 30% off treatments for the immediate family after 6-month probation.
- We cover DBS (1st one).
- 30 - 40% off Nuffield Gym.
**Tasks**:
Researching competitor dental practice websites
Looking at practices in Reading that offer new treatments & noting prices to consistently maintain competitive edge on fee guide & services
Research opportunities with corporate businesses on the park, cold calling to try and get initial meeting to discuss corporate membership opportunities and various other events
Coordinating events held outside the practice.
Ordering marketing collateral
Liaising with third party graphic design team to create creative content for social platforms and ads ensuring flyers / promotional material are printed & distributed on time.
Creating artwork for social platforms in house.
Updating monthly social calendar and events calendar.
Adhering to marketing budget.
Maintain online events calendar for relevant dental and medical conferences / key national awareness dates
Act as an additional admin to social platforms - most importantly Facebook & Instagram
Act as an additional admin to our live chat service
Update content on the website if new information is being amended or changed.
Update Shopify with new products and maintain existing products.
Liaise with membership plan company to ensure we are promoting membership plans internally and externally in the best possible way.
Writing content about treatments when given the right resources and medical terminology
Ensure external communication is maintained accurately and corporate identity is maintained.
Unify branding and notify marketing consultant if the practice brand is being used incorrectly or inappropriately at any time.
Come up with creative ideas on how to phrase specific promotional offers.
Differentiate between the marketing for general dental treatments & cosmetic aesthetic related treatments and suggest ideas for how to create marketing that will target each demographic.
Maintain e
- marketing quarterly newsletter
Ensure internal marketing material is always in stock
Prepare corporate giveaway packs for special events
Set up for open days and corporate events.
Maintain efficient message handling system between front of house and clinical team as needed.
Take business development initiatives and come up with out of the box ideas to generate new leads when appropriate.
Key Skills
- Excellent Communication skills
- Excellent writing skills
- Good editing skills
- Excellent Adobe software skills mainly Photoshop, Illustrator & InDesign.
- Confident communicator who is able to liaise with C Level personnel over the phone & approaching corporates to set up various events / sessions / meetings.
- Good
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