External Communications Adviser

2 weeks ago

London, United Kingdom Financial Ombudsman Service Full time

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External Communications Adviser
- Contract: Permanent_
- Salary: From £41,000_
- Reporting to: Head of External Communications_
- London docklands_
- O_ur permanent hybrid policy sees us all working at least four days across a fortnight in the office._

You will play a key role in supporting the Senior Management Team by helping shape and deliver the Communications and Engagement Strategy. You will build strong relationships with the media and relevant stakeholders, use the latest horizon scanning tools to understand the emerging consumer finance landscape (including regulatory developments), and conceive creative, innovative campaigns to land our messaging.

This is a proactive role, a key part of which will be understanding and reaching new audiences, seeking out engagement opportunities, and helping establish the Ombudsman’s voice and brand.

Key responsibilities:
- Helping implement the communications strategy by building our relationships with the media and stakeholders, ensuring we respond promptly to journalist enquiries, and help co-ordinate our proactive engagement.- Helping monitor media coverage and manage reactive media enquiries, including helping draft statements, press releases and media materials that will be used externally.- Supporting the team to ensure key messaging is aligned across all comms teams - including content, digital and internal comms - and that media enquiries are handled quickly, with professionalism and an understanding of key content including financial trends, legal and regulatory developments, and data-led stories.- Playing a role in managing the communications grid, both by using horizon scanning tools and working with colleagues to capture and co-ordinate the delivery of upcoming events and announcements.- Understanding the strategic priorities of the Financial Ombudsman Service.- Identifying risks and opportunities through our work and externally.- Supporting the process of briefing senior colleagues on significant media coverage and enquiries.- Helping devise creative and innovative campaigns based on clear insight, targeted at relevant audiences, and in partnership with key stakeholders.- Working with colleagues to utilise the latest techniques and a range of comms channels to reach a broad spectrum of audiences- Helping deliver the Comms and Engagement Strategy, using your understanding of the comms infrastructure to deliver it including the corporate narrative, brand and style guide and key messages.- Raising the profile of the External Comms Team internally, whilst providing comms and reputation management support to colleagues at a range of levels of the organisation.- Contributing to an inclusive culture by creating a sense of respect, belonging and values.

Minimum criteria:
- Having experience of media relations, crisis communications, creative campaigns and/or strategic planning in a complex environment (either in-house or within an agency setting) is a must.- Experience in delivering targeted communications plans and campaigns, and measuring their success- The ability to understand and operate in a complex, data-driven environment where you have crafted comms campaigns built around audience insight and changing behaviours.- Experience influencing and persuading across a range of stakeholders
- understanding how best to engage with a variety of audiences.- Demonstrable ability to work at pace in a fast-moving communications team, ensuring deadlines are met and communications are high quality.

Desirable criteria:
- Experience of working on personal finance issues would be beneficial but is not an absolute requirement if you can demonstrate an ability to grasp complex issues quickly, and have experience dealing with data, insight and trends.- Communicating complex or sensitive messaging in writing - being clear, engaging and accurate.- Providing media relations support and advice to colleagues, devising key messaging and accompanying spokespeople to interviews.- Being a self-starter - able to work to tight deadlines and help manage projects to time and budget.- Having demonstrable success in executing communications and engagement plans that use a variety of methods and channels and which employ best practice.
- Why Financial Ombudsman Service?_

We are a values led organisation. Our values define our culture, influence our decisions, and underpin our vision and strategy. They set out how we play our PART through Purpose, Ambition, Respect and Trust. You can learn more about our values here:
We also offer an attractive, competitive salary and flexible benefits to suit our people. Here’s a list of some of the many benefits and perks you can get for working with us:
- 25 days holiday entitlement, with the option to buy extra or sell days- Generous pension- Employer provided benefits such as Private medical insurance,

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