Marketing Executive

5 months ago

Rochester, United Kingdom KEM Full time

Salary: £24,000-26,000

Location: Hybrid, Kent, UK

KEM is a dynamic and innovative beauty brand dedicated to empowering individuals with high-quality products. We’re on a mission to create personal care products with ingredients that effectively tackle your concerns and make you feel your best. We want to redefine the future of personal care across the globe. We are looking for a creative and strategic Business & Marketing E-Commerce Executive to join our team and help elevate our brand presence.

**The Role**:
An exciting opportunity for a professional, organised, and ambitious marketing executive. You will work closely with the Head of Operations & Founder to develop and grow our e-commerce business. We seek a results-focused, data-driven individual with experience in Shopify and social media marketing, particularly on TikTok and Instagram.

**Key Responsibilities**:
Brand and Content Management:

- Develop and implement strategies to strengthen the brand’s identity and market position.
- Conduct market research and analyse competitors.
- Plan and create engaging content for social media.

Social Media Management:

- Develop and execute social media strategies to increase brand awareness and engagement.
- Manage social media accounts and engage with the audience.
- Monitor and analyse social media metrics to optimise strategies.
- Drive creator marketing strategy and execution across Instagram, YouTube, TikTok, and Podcasts.

Campaign and Content Management:

- Plan and execute integrated marketing campaigns.
- Manage promotions, contests, and events
- Develop and execute a CRM e-commerce digital plan and influencer e-commerce digital plan.

New Business Development:

- Discover and establish relationships with influencers to drive website sales.
- Negotiate campaigns and ensure the delivery of quality content from talent partners.
- Conduct outreach, plan campaigns, and manage content quality from influencers.

E-commerce Support and Data Analysis:

- Collaborate with managers to grow the e-commerce business on Shopify and TikTok.
- Provide insights on customer trends and new category growth opportunities.
- Analyse and report on sales, margin, new product sell-through, and offer code performance.
- Establish new marketing channels to drive sales and ROI.

**Requirements**:

- Bachelor's degree in Business Administration, Marketing, E-Commerce, or related field preferred.
- 2-3 years proven experience in direct-to-consumer sales, preferably in an e-commerce environment.
- Strong analytical skills and ability to interpret data.
- Familiarity with e-commerce platforms, customer service tools, and digital marketing channels.
- Ability to multitask and meet deadlines in a fast-paced environment.
- Experience with AI solutions and emerging social media platforms is a plus.

**Who You Are**:

- Entrepreneurial: Able to work in an unstructured environment and bring creative ideas.
- Ambitious: A self-starter who can work independently and take on responsibility.
- Data-driven: Enjoy interpreting data to develop growth strategies.
- Results-focused: Commercially minded and motivated to exceed targets.
- Strong Communicator: Able to express insights and suggestions to stakeholders.
- Time Management: Able to juggle multiple projects and meet deadlines.
- Analytical: Strong attention to detail and process-oriented.
- Creative: Capable of generating innovative ideas and solutions.
- Passionate: Dedicated to growing the brand and making a difference in the beauty industry.
- Experienced: Proven experience in brand management, content creation, and social media marketing in the beauty industry.

**Why Join KEM**:

- Be part of a passionate and growing team.
- Opportunity to shape and define the brand’s voice, success and presence.
- Competitive salary, bonus and benefits package.

**Job Types**: Full-time, Temp to perm
Contract length: 6 months

Pay: £24,000.00-£28,062.00 per year

**Benefits**:

- Casual dress
- Discounted or free food
- Employee discount
- Free parking
- On-site parking
- Store discount
- Work from home

Schedule:

- Day shift
- Monday to Friday
- No weekends

Supplemental pay types:

- Performance bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- Marketing: 2 years (required)
- Digital marketing: 2 years (preferred)

Work Location: Hybrid remote in Rochester

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