Content Marketer

3 weeks ago

United Kingdom Artisan People Group Full time

A brand new disruptive and innovative skincare brand with great plans for 2024 is looking for a creative Content Marketer & Social Media Manager to be based in London.

As Content Marketer & Social Media Manager, you will build the brand identity in line with TOV and undertake content marketing initiatives to achieve business targets.

Your key responsibilities will be to:

  • Regularly publish content on social media channels—Instagram, Facebook, YouTube, X (Twitter) to increase brand visibility and raise awareness.
  • Implement an efficient content publishing mechanism across different channels: social media, email, website, and press.
  • Raise awareness and leads through organic and paid media campaigns.
  • Drive leads from innovative emailing marketing campaigns and grow the CRM database.
  • Undertake content marketing initiatives to achieve business targets by collaborating with end users, skin influencers, KOLS, and brand ambassadors, creating case studies, and publishing the data.
  • Work with an influencer group, identifying potential influencers and brand ambassadors, and driving brand awareness and sales.
  • Create and deliver a content and editorial calendar and meet deadlines.
  • Edit, proofread, and improve the content.
  • Optimise content considering SEO and Google Analytics.
  • Manage budgets for digital marketing campaigns.
  • Build and maintain relationships with relevant media publications and editors.
  • Analyse data and metrics to measure the success of PR and social media campaigns.
  • Stay updated with industry trends and best practices.
  • Produce effective weekly reports for the senior management team demonstrating activity and top-line performance data.

Our ideal candidate is a creative content marketing whiz You are a proven content marketing manager with a knack for crafting engaging content across various formats (think blog posts, videos, and eye-catching visuals). You’ll leverage your SEO expertise to publish content that ranks and resonates with the client’s target audience.

Social media savvy and project management skills are a must, as is your excellent written and verbal communication. You should also be comfortable using Canva, Adobe and video editing software. If you have a BSc degree in Marketing, Journalism, or a similar field, and can juggle multiple tasks with precision, we want to hear from you.

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