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Marketing Executive/Senior Executive
2 months ago
Diamond Search Recruitment are delighted to be representing our client, an exciting and growing organisation, within the leisure industry, who are recruiting for a Senior Marketing Executive. Join a highly successful, independent company and own marketing activity and results. The role is a permanent opportunity, with offices based in Tunbridge Wells, Kent. Hybrid working is available with a requirement of working 3 days a week onsite.
If you are looking to take on more responsibility and brand ownership then this role is for you
The role - The experienced Senior Marketing Executive will work closely with the wider teams across the business to help plan and execute a 12-month marketing plan and be accountable for the delivery. You will increase brand awareness and generate new leads, via the website, through traditional marketing channels as well as a little digital. As the Senior Marketing Executive, you will also work closely with the product and sales teams to to deliver direct marketing to our existing clients through our customer lifecycle plan.
The Senior Marketing Executive will be required to do the following:
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Work with the wider team to ensure our data base is engaged with on a regular basis by segmenting data, tracking trends, and delivering targeted campaigns.
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Champion content on our website and other channels by co-creating and delivering a content plan to include improving existing pages as well as creating new pages/blogs/testimonials or similar material written in an engaging sale focused tone.
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Develop a strategy, gather and publish customer reviews on our website and by using platforms such as Google reviews, Feefo or similar.
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Oversee and deliver monthly reports on our enquiry and booking data.
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Organise and project manage any marketing events.
The successful Senior Marketing Executive should ideally be able to demonstrate the following:
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Creating and delivering a target driven marketing plan
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Be a Brand Ambassador
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Excellent creative writing skills
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Commercial awareness
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Project management skills
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CMS WordPress/Joomla
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The Senior Marketing Executive will be rewarded with a salary of £34-37,000, pro-rata, depending on experience, plus excellent company benefits.
