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Group Head of Marketing
4 weeks ago
Group Head of Marketing
We are looking for a Group Head of Marketing who’ll lead marketing activities fromsocial media and digital campaigns to advertising and creative projects. You will need a proven track record in driving multi-channel marketing programmes and areresponsible for developing marketing strategies and initiatives, creating marketing briefs for all key strategies, and ensuring that they are correctly communicated.
Responsibilities
- Prepare and manage monthly, quarterly and annual budgets for the Marketing Department.
- Manage a small team with a "hands on approach".
- Coordinate sales and marketing efforts to boost brand awareness.
- Understand key marketing performance metrics and tracking tools to provide market research, forecasts, competitive analyses and campaign results.
- Manage conception, development, and implementation of marketing plan and strategies,product concepts, and promotional programs to drive interest and sales.
- Attend and/or participate at conventions, conferences, and tradeshows, preparing engaging displays and collateral as needed, and providing post-event reports and analysis.
Requirements
- Previous managment experience in a Marketing role in a B2B enviroment.
- Ability to write stratergies for board level review.
- Background in both product and solution marketing.
- Solid knowledge of web analytics and Google Adwords.
- Experience running successful marketing campaigns.
- Previous experience of managing a team.
What you’ll receive in return
- £70k - £75k + Bonus.
- Hybrid working.
- 25 Days Holiday.
- Pension.
- Lifestyle Benefits.
If you interested in knowing more please apply and one of the team will be in touch.
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