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Group Head Of Marketing

4 months ago

Shrewsbury Shropshire, United Kingdom Upstream Solutions Group Full time

Group Head of Marketing

We are looking for a Group Head of Marketing who'll lead marketing activities from
social media and digital campaigns to advertising and creative projects. You will need a proven track record in driving multi-channel marketing programmes and are
responsible for developing marketing strategies and initiatives, creating marketing briefs for all key strategies, and ensuring that they are correctly communicated.

Responsibilities

* Prepare and manage monthly, quarterly and annual budgets for the Marketing Department.

* Manage a small team with a "hands on approach".

* Coordinate sales and marketing efforts to boost brand awareness.

* Understand key marketing performance metrics and tracking tools to provide market research, forecasts, competitive analyses and campaign results.

* Manage conception, development, and implementation of marketing plan and strategies,product concepts, and promotional programs to drive interest and sales.

* Attend and/or participate at conventions, conferences, and tradeshows, preparing engaging displays and collateral as needed, and providing post-event reports and analysis.

Requirements

* Previous management experience in a Marketing role in a B2B enviroment.

* Ability to write stratergies for board level review.

* Background in both product and solution marketing.

* Solid knowledge of web analytics and Google Adwords.

* Experience running successful marketing campaigns.

* Previous experience of managing a team.

What you'll receive in return

* £70k - £75k + Bonus.

* Hybrid working.

* 25 Days Holiday.

* Pension.

* Lifestyle Benefits.

If you interested in knowing more please apply and one of the team will be in touch #J-18808-Ljbffr