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Digital Analyst
4 months ago
Digital Analyst - Independent Digital Agency - £35,000 The Company Excellent role at UK's oldest independent digital media agency. No one has a longer track record in delivering high-performance digital marketing. They are digital performance specialists, who use digital marketing to drive measurable results for thier clients. That can mean anything from conventional e-commerce to lead generation. Their speciality and USP lies in paid media channels and digital optimisaiton, they develop integrated marketing strategy across multiple channels that will drive the commercial objectives of the business. They then select paid, earned, and owned channels to align client's goals with audience's digital preferences. Exciting bits:
- Work with the likes of Scuderia, Cruise.com, Papa Johns and more
- 4.7 out of 5 on Glassdoor and be part of a great culture
- Work very closely with senior leadership and the analytics lead across the company
- Excellent training plan (external & internal) to develop your skills across and learn new applications such GA4, GTM, SQL and Bigquery
- Consult clients on data strategy and assist with ad-hoc problem-solving on their day-to-day operations
- Build high-quality test roadmaps. Comprise data-backed experimental hypotheses with high impact. Improve clients' core KPIs while minimising business expenses
- Optimise performance of campaigns across paid channels (paid search, social display, etc) through your analysis and recommendations
- Play a key role in delivering E-commerce, website and CRM optimisation
- Develop relationships with clients and have ownership of accounts once you're up and running
- 1-3 years experience in a Digital Analytics role
- Strong proficiency with Google Analytics/GA4 and dashboarding tools such as Looker, Tableau, Powerbi, etc
- Ideally some exposure/experience with SQL and Bigquery
