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Digital Marketing Analyst
2 months ago
Harvest Digital is seeking a skilled Digital Marketing Analyst to join our team. As a key member of our data team, you will be responsible for driving business growth through data-driven insights and actionable recommendations.
Key Responsibilities:- Set up and manage tracking mechanisms for websites and digital assets
- Analyze and optimize search, social, and content performance across conversion funnels
- Develop and maintain dashboards and models for data presentation and business performance improvement
- Identify new opportunities for data-driven attribution and client projects
- Collaborate with in-house teams and maintain client relationships through regular meetings and report analysis
- Advanced knowledge of Google Analytics, Google Marketing Platform, and BigQuery
- Experience with Looker Studio, CRM software, and Python
- 2-3 years of marketing analytics experience
- Flexibility and reactivity in problem-solving
- Ability to communicate technical topics to non-technical audiences
- Management of stakeholders at all levels
- Analytical thinking and critical examination of data
- Growth mindset and willingness to learn
- Time management across multiple projects and clients