Product Marketing Manager

2 weeks ago


Bicester Oxfordshire, United Kingdom Ravensburger UK Full time

Our company boasts a long standing heritage and continues to be one of the fastest growing toys and games companies within the industry, achieving NPD top 15 UK toy company status and 6th largest in Europe in 2020. With evergreen brands and products designed and manufactured in-house we unite all generations through the power of play through our range of puzzles, games, arts and crafts, construction, BRIO and TCG.
We are currently seeking a Product Marketing Manager -Games to join our fantastic team.
Develop the strategy for the Games category in the UK and Republic of Ireland through understanding of consumer and retail requirements and demands
Work with the international product development teams in USA and Germany on developing and localising new products for the UK market
Identifying new opportunities through liaising with the Games inventor community, social media and feedback from sales and marketing teams
Develop marketing plans and execute in partnership with the Digital Marketing Manager for a wide portfolio of Games
Brief and adapt digital and TV assets with creative agencies
Identify and execute annual games expo plans
Take ownership of assets ensuring the right content is provided and updated across all platforms
Conduct product, market and competition analysis to input into the marketing plan
Develop POS, promotions and PR activities to maximise sales performance
Attend trade fairs and exhibitions as required
Plan and implement the showroom and exhibition displays
3+ years’ successful experience of product management / development in toys, games or similar consumer goods markets
~ Proven ability to create and execute successful marketing campaigns
~ Creative, commercial and analytical
~ Must be able to work to advanced levels with Excel, Power Point, Word
~ You must possess a current and valid work visa for the UK

At Ravensburger we look for people who have a genuine love and passion for games and an ability to work closely with a collaborative and supportive team. If you are keen to take your next step in your career within a market leading toy, games and puzzle company, which will offer you an attractive package then we encourage you to apply for this position.
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