Senior Marketing Manager
2 weeks ago
Working closely with the Senior Marketing Manager, this role is responsible for advancing the profile and reputation of the University overseas, through a wide range of international marketing activities.
Develop and deliver impactful strategic and tactical activity to support the Future Students marketing strategy.
Work closely with designated colleagues in the International Office to support the implementation of the Internationalisation Strategy, through a wide range of international marketing activities.
Lead in the delivery of global multi-channel marketing campaigns targeted at prospective students, co-ordination of an international-specific communications plan and digital-based international-specific conversion activity.
Manage a rolling programme of creative rich media content to support the international student recruitment journey.
Represent the International Marketing team by being a central point of knowledge and expertise in the University in respect of international marketing activity.
An outward looking, forward-thinking marketing professional.
Career background in marketing, project management and content production.
Digital marketing experience essential, international marketing experience would be an advantage.
Analytical thinker with a data-led approach and significant attention to detail.
The Future Students team will have responsibility for all future students marketing activity and plans including Foundation, UG, PGT, PGR, UG-PG, International. Working with Faculties to align marketing strategy, implementing creative and impactful plans to support their priorities.
Based in central Manchester, you will enjoya generous annual leave allowance (25 days, plus Christmas Closure, plus Bank Holidays) a fantastic pension scheme, access to retail discounts and Employee Assistance Program, cycle to work scheme, plus many more rewards and benefits.
Please attach your CV and covering letter, detailing how you meet the person specification to the online portal. Manchester Metropolitan University is committed to supporting the rights, responsibilities, dignity, health and wellbeing of staff and students through our commitment to equality, diversity, and inclusion.
We promote applications from all sections of the community, irrespective of background, belief, or identity, recognising the benefits that a diverse organisation can bring. Hybrid working is offered for this role, where you will be able to work a proportion of time on campus and a proportion remotely. We recognise the benefits and importance of an environment that supports flexible working and are open to conversations throughout the application process. Manchester Metropolitan University is committed to creating an intentionally inclusive culture of belonging that promotes equity and celebrates diversity. We understand the importance of having a diverse workforce and the benefits it can bring to ensuring diversity of thought and innovation in everything we do. We, therefore, encourage applications from people from ethnic minority groups, disabled people and people who identify as LGBTQIA
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