European Sales Enablement Operations, Director

2 months ago

London, United Kingdom CONDÉ NAST Full time

The Role

This position is responsible for representing and supporting a collection of markets; Britain, Germany, Italy, France, and Spain. In this position, you will coordinate with market representatives to implement and enforce global processes with a heavy focus on system usage in support of our global operating model. This position resides within the Commercial Revenue organisation, but works cross functionally with a variety of departments including Sales, Account Strategy, Ad Operations, Marketing, and Finance.

This role encompasses both project related activities and business as usual activities. The company is currently engaged in a project to roll out a common global CRM (Salesforce) and order management system (AdBook) across all European markets

What will you be doing?

  • Work with the project management team to facilitate conversations between business units cross-functionally to define system requirements for each of our 5 European markets
  • Ensure that requirements align with our global operating model, as defined by leadership, and there is very little variance between markets' beyond legal and regulatory practices
  • Act as a primary point of contact for the project team who can count on you to represent market requirements and current state processes and systems on behalf of market stakeholders
  • Ensure appropriate representation from relevant functional teams in meetings and, workshops and proper people are assigned to deliverables
  • Draft communications to be sent by management, or yourself, to the business regarding project updates
  • Proactively identify and escalate project risks and blockers to project management
  • Be an expert on our global processes and systems and with your knowledge, create and deliver training on systems within each market which may consist of slide decks or live demos
  • Assist with the User Acceptance Testing process by guiding super users through UAT and helping them record their findings.
  • Communicate UAT findings with technical and project teams
  • Represent the markets during hypercare calls after launch of the new systems to ensure that issues are being understood by technical teams and addressed in a timely manner
  • Monitor and encourage early use and adoption of the system and report your findings to management
  • Enforce best practices established by department leaders to make sure they are aligned with the global lead to cash workflow and enforced in the system
  • Provide ongoing training of the commercial teams to enable them to do their jobs efficiently and effectively with the systems provided
  • Celebrate and share successes Help leaders to recognise team members who are doing a great job and adapting to new ways of working
  • Continue to monitor usage and enable the commercial teams to perform their jobs by making sure they are utilising the systems in the correct way as defined by leadership
  • Communicate lessons learned between markets (what's working, what's not working) to improve performance
  • Partner with the Sales Systems Product Managers (also members of the Global Sales Enablement team) to communicate the need for new features and capabilities in Salesforce and AdBook as defined by stakeholders
  • Rollout and provide training for new features and system enhancements as well as refresher training on an ongoing basis
  • Troubleshoot user reported system issues and push escalations through ticketing system to technical teams as required
  • Stay informed about global and local lead to cash processes, to ensure adherence within the markets, and also be aware of changes in processes which need to be addressed within the systems
  • Partner with senior leaders within the markets to support their successful operation by providing system generated reporting and dashboards on business performance and KPIs
  • Monitor Salesforce and AdBook usage and proactively develop plans to boost adoption
  • Keep regular touch bases with stakeholders to ensure continuous communication and improvement of systems and processes remotely and via onsite market visits
Who you are?

  • Experience working across multiple markets in a global capacity
  • Deep understanding of the lead to cash lifecycle in a commercial organisation
  • Experience with driving adoption of business processes and systems
  • Experience with Salesforce (and AdBook a plus)
  • Ability to analyze and synthesize business needs of different markets
  • Excellent written and verbal communication skills
  • Ability to deliver training presentations and support training needs of end users
  • Ability to communicate and present information to a variety of levels within the organisation from end users to leadership
  • Experience in digital and print media organisations
  • Exceptional collaboration and problem solving skills
  • Ability to evaluate new system features which support the lead to cash lifecycle in Salesforce and prioritise based on business needs and global unification
  • Ability to work cross functionally
  • Must be proficient in English written and verbal (ability to speak other languages like Spanish, French, and German a big plus
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