Brand Experience Manager

2 weeks ago

London, United Kingdom Chelsea Football Club Full time

Short description

The purpose of this role is to drive the fan experience at Chelsea FC, to be accountable for the planning and delivery of the matchday experience across both Stamford Bridge and Kingsmeadow. Creating a world class experience for our match attending fans and our global fan base.

Full description

Description

JOB TITLE:Brand Experience Manager

DEPARTMENT:Fan Engagement - Marketing

REPORTING TO:Global Fan Experience Lead

JOB FUNCTION:The purpose of this role is to drive the fan experience at Chelsea FC, to be accountable for the planning and delivery of the matchday experience across both Stamford Bridge and Kingsmeadow. Creating a world class experience for our match attending fans and our global fan base.

DIRECT REPORTS:None

LOCATION:Main Location: Stamford Bridge, Kingsmeadow

CONTRACT:Casual

PLAY YOUR PART (Main Responsibilities):

Planning & Operation

Planning and executing full fan experience on match days at Stamford Bridge & Kingsmeadow, being the lead contact and decision maker, including but not limited to:

  • Drivingideas and innovation to enhance the matchday experience, committed to improving process and experience.
  • All club activation pre-match and in bowl (incl. half-time, full time)
  • Work closely with the Partnerships team to delivercontractual matchday rights
  • Management of matchday event agency, suppliers and .
  • Music strategy for in bowl
  • Manageallocated budget, presenting new ideas an innovation for sign off.
  • Communicate the schedule of activity to senior management ahead of every match day and event
  • Develop with the agreement of the Head of Matchday safety a planning structure, and implement operational plans/procedures for match days and event days
  • Review & optimise all processes to align on-pitch and in-bowl activations with big screen content at every game, ensuring brand consistency.
  • Align with Matchday Safety weekly to keep Operations team informed of all fan experience activity at upcoming games, agreeing how these fit within wider business plan.
  • To play an activerole in debrief sessions for continuous growth and drive best practise.
  • To be the main department contact with UEFA, Premier League and The FAensuring required permissions are granted and seamless matchday activation delivery.
  • Being agile to working environment with changing regulations, and updating all stakeholdersregarding fan experience activity regularly
  • Toplan and execute all competition semi-finals and finals as required.

On-the-ground Activation

  • Managing full fan experience activity on event days, liaising with account lead from agencyincluding the big screen gallery operation.
  • Organise and oversee rehearsal/sound checks,briefings and all additional activations
  • Maintain clear lines of communication between Marketing, ChelseaStudios, AV, Operations, Facilities, Matchday Safety, our agency and senior management on event days
  • Ensure the successful co-ordination and staging of all fan experience events,maintaining a consistent, professional, first-class service at all times
  • Work within the match day command structure as a key contact and work closely with the Head of Matchday’s operating team on event days
  • Collate and circulate summary of fan experience events to key internal staff after every matchday, with quality control checks on all fan experience activity at every game

Fan Events & Global Tours

  • Setting best-in-class infrastructure, and aligning with all relevant internal stakeholders for:
  • Pre-season tour (Menand Women First Teams)
  • Fan Events (e.g. Open Training, Player Signing)
  • Events in international markets (e.g. Supporters Club events)

DO THE RIGHT THING (Our Expectations):(NOT TO BE EDITED)

  • To demonstrate and live by the club’s values; Here to Win, Be Brave, Do the Right Thing, Play Your Part, Many Teams, One Club and Proud to Be Chelsea
  • To adhere to the club’s policies and procedures, including Health & Safety, Financial Authorisation, Confidentiality and GDPR.
  • To act as an ambassador for diversity, equality, and inclusion, and demonstrate a positive commitment by treating others fairly in line with our Equality, Diversity & Inclusion Policy and reporting any acts of discrimination through appropriate channels
  • Tocreate a safe environment and act to protect all young people and vulnerable adults that are either in your care or attending club premises, and report any concerns to the Safeguarding Lead.
  • To report any misconduct or suspected misconduct tothe HR Department.

HERE TO WIN (Measures of Performance):

Planning & Operation:

  • Robust documentation all of processes & procedures created and adhered to for event days at Stamford Bridge and Kingsmeadow
  • Strategy set and executed successfully for all cultural activations e.g. Remembrance Day, Rainbow Laces, Chinese New Year, Partnership Activations etc.

On-the-ground Activation:

  • Successful delivery of full fan experience at Stamford Bridge at every game
  • Manage team to implement a scalable, effective fan experience at Kingsmeadow
  • Fan Events & Global Tours:
  • Provide support for delivering all fan events domestically and internationally

PROUD TO BE CHELSEA (Person Specification):

Essential

  • commitment to working weekends & evenings – in line with the fixture schedule, the duties of the post require weekend and evening work to meet the needs of the agreed programme of events
  • Sporting or entertainment tech& AV knowledge alongside creative & production experience
  • 4-5 years’ experience in fan event management, ideally at a sports or entertainment arena.
  • Demonstrable experience inmanaging and resolving issues in live event environments.
  • Experience in the supervision,administration and organisation of events
  • Evidence of multitasking and ability to managea number of activities at the same time
  • Experience of managing people, leadingteams and specifically managing external agencies to deliver results in line with business strategy
  • Strong organisational skills
  • A passion for livesporting events with a close eye on industry trends
  • Strong teamworking skills
  • Computer literate with experience using excel, word,databases and PowerPoint

Desirable

  • Experience in managing large, high-profile events e.g. sports grounds, music arenas
  • Safeguarding certification
  • Events management degree or similar

Chelsea FC and the Foundation is fully committed to ensuring the safety and well-being of all children, young people and adults at risk (vulnerable groups). We therefore require all successful applicants to complete a DBS Check prior to starting employment. Depending on the role, successful applicants may also be required to undergo other child protection screening where appropriate.

ThisJob Description is not intended to be exhaustive; the duties and responsibilities may therefore vary over time according to the changing needs of the Club.

To apply for the vacancy please click the ‘apply’ button below.

#J-18808-Ljbffr

  • Marketing Manager

    3 weeks ago

    London, United Kingdom Brand Recruitment Full time

    Our client is a very exciting powerhouse in a niche software sector, providing solutions to the biotechnology, medical and pharmaceutical arenas. They’re seeking 2 experienced marketing managers to join the growing team in these brand-new positions, working alongside a content marketing manager, online marketing specialist, events manager and head of...

  • Student Brand Ambassador

    4 weeks ago

    London, United Kingdom Brand Momentum Full time

    Brand Momentum is looking for student Influencer/Brand Ambassadors, in London for our client HERO. We’re here to help put the power back in your hands. We create gentle, effective solutions that help your skin fight back; The Hero of this story is you, and we’re here to help you reveal it – one solution at a time. As a student Influencer/Brand...

  • Brand Ambassador/Promo Model

    4 weeks ago

    London, United Kingdom Brand Momentum Full time

    About Us Brand Momentum is looking for student Influencer/Brand Ambassadors, in London for our client HERO. Pimples happen. Issue-prone skin is human, and it can often feel entirely out of our control. We’re here to help put the power back in your hands. We create gentle, effective solutions that help your skin fight back; so you can open up, not...

  • Brand Experience Executive

    4 weeks ago

    London, United Kingdom Unibail-Rodamco-Westfield Full time

    Who are we - Unibail-Rodamco-Westfield (URW) is driven by an entrepreneurial foundation of talented and ambitious employees who embrace change, strive for innovation, and know when to venture into uncharted terrain. Teams within URW are collaborative and thrive by working together to seize opportunities and solve challenges. Employees receive mentorship and...

  • Brand Experience Manager

    1 week ago

    London, United Kingdom Chelsea Football Club Full time

    JOB TITLE: Brand Experience Manager Check you match the skill requirements for this role, as well as associated experience, then apply with your CV below.DEPARTMENT: Fan Engagement - Marketing REPORTING TO: Global Fan Experience Lead JOB FUNCTION: The purpose of this role is to drive the fan experience at Chelsea FC, to be accountable for the planning and...

  • Brand Experience Manager

    1 day ago

    London, United Kingdom Chelsea Football Club Full time

    JOB TITLE: Brand Experience Manager Check you match the skill requirements for this role, as well as associated experience, then apply with your CV below.DEPARTMENT: Fan Engagement - Marketing REPORTING TO: Global Fan Experience Lead JOB FUNCTION: The purpose of this role is to drive the fan experience at Chelsea FC, to be accountable for the planning and...

  • Brand Experience Manager

    1 week ago

    London, United Kingdom Chelsea Football Club Full time

    Job DescriptionJOB TITLE: Brand Experience Manager DEPARTMENT: Fan Engagement - Marketing REPORTING TO: Global Fan Experience Lead JOB FUNCTION: The purpose of this role is to drive the fan experience at Chelsea FC, to be accountable for the planning and delivery of the matchday experience across both Stamford Bridge and Kingsmeadow. Creating a world class...

  • Brand Experience Manager

    7 days ago

    London, United Kingdom Chelsea Football Club Full time

    Job Description JOB TITLE: Brand Experience Manager DEPARTMENT: Fan Engagement - Marketing REPORTING TO: Global Fan Experience Lead JOB FUNCTION: The purpose of this role is to drive the fan experience at Chelsea FC, to be accountable for the planning and delivery of the matchday experience across both Stamford Bridge and Kingsmeadow. Creating a...

  • Brand Experience Manager

    16 hours ago

    London, United Kingdom Chelsea Football Club Full time

    Job Description JOB TITLE: Brand Experience Manager DEPARTMENT: Fan Engagement - Marketing REPORTING TO: Global Fan Experience Lead JOB FUNCTION: The purpose of this role is to drive the fan experience at Chelsea FC, to be accountable for the planning and delivery of the matchday experience across both Stamford Bridge and Kingsmeadow. Creating a...

  • Senior Manager, Brand Experience

    7 days ago

    London, United Kingdom Harrison Holgate Full time

    Underwriting Manager - International Construction (CAR) Underwriting Manager - International Construction (CAR) One of my partnered clients, a prestigious insurer renowned for its commitment to excellence, is currently recruiting for an Underwriting Manager to join their International CAR team. This role will involve working closely with the Head of...

  • Talent Acquisition Coordinator

    4 weeks ago

    London, United Kingdom FIRST Global Brand Experience Agency Full time

    **ABOUT OUR COMPANY** FIRST is a leading global brand experience agency with teams in New York, Los Angeles, London, Dublin, Singapore, and Hong Kong. Some of the world’s most recognized companies trust us to develop strategies, and design, plan and produce engaging events. FIRST clients span many industries including financial services, aerospace,...

  • Brand Manager

    1 month ago

    London, United Kingdom M&G Full time

    We will consider flexible working arrangements for any of our roles and also offer work place accommodations to ensure you have what you need to effectively deliver in your role. The Role: A SME role sitting within the Brand & Social Media team in Brand & Marketing. The Brand Manager will be an essential support in the creation and management of Brand...

  • Brand Manager

    1 day ago

    London, United Kingdom Vertical Advantage Full time

    Job DescriptionWe are working with category leader who have a rich history in the industry and own some of the largest brands in the market that are regularly stocked in most homes around the UK and globally.They are looking for a high performing Brand Manager that has experience managing a Brand and media budgets to manage the largest brand on the...

  • Brand Manager

    1 week ago

    London, United Kingdom Vertical Advantage Full time

    Job DescriptionThe business are an industry leader who have a rich history in the industry and own some of the largest brands in the market that are regularly stocked in most homes around the UK and globally.They are looking for a high performing Brand Manager that has experience managing a Brand and large media budgets to manage one of the largest brands on...

  • Brand Manager

    17 hours ago

    London, United Kingdom Vertical Advantage Full time

    Job Description We are working with category leader who have a rich history in the industry and own some of the largest brands in the market that are regularly stocked in most homes around the UK and globally. They are looking for a high performing Brand Manager that has experience managing a Brand and media budgets to manage the largest brand on the...

  • Brand Manager

    1 week ago

    London, United Kingdom M&G plc. Full time

    At M&G our purpose is to help people manage and grow their savings and investments, responsibly. As a business, we are continuing to take steps towards a sustainable future, delivering better long-term solutions for our customers and clients and identifying new opportunities to make a positive impact for our environment and communities . To help us achieve...

  • Brand Manager

    2 days ago

    London, United Kingdom M&G plc. Full time

    At M&G our purpose is to help people manage and grow their savings and investments, responsibly. As a business, we are continuing to take steps towards a sustainable future, delivering better long-term solutions for our customers and clients and identifying new opportunities to make a positive impact for our environment and communities . To help us...

  • Brand Manager

    2 weeks ago

    London, United Kingdom Vertical Advantage Limited Full time

    The Business: My client are one of the biggest food companies in the UK and own some of the most well known brands in the category. They have an enviable brand portfolio and are constantly looking to innovative their product range and category. They hire high calibre individuals and work closely with the team on their personal development and learning...

  • Brand Manager

    2 weeks ago

    london, United Kingdom JR United Kingdom Remote Work Freelance Full time

    Brand ManagerFMCG - FoodTo £48k + benefitsHybrid working - Greater London (north)This fantastic food brand is looking for an energetic and experienced Brand Manager, who wants to join a fast-paced, friendly and collaborative team to make a real difference to a business. You will become instrumental in growing brand awareness & penetration, forging strong...

  • Brand Manager

    2 weeks ago

    London, Greater London, United Kingdom JR United Kingdom Full time

    Brand ManagerFMCG FoodTo £48k + benefitsHybrid workingGreater London (north)This fantastic food brand is looking for an energetic and experienced Brand Manager, who wants to join a fast paced, friendly and collaborative team to make a real difference to a business. You will become instrumental in growing brand awareness & penetration, forging strong...