TikTok Shop

4 weeks ago

London, United Kingdom TikTok Full time

This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.

Responsibilities

TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.

Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day. To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

About the Team
TikTok Shop Shopping Center serves as a central hub where users can easily discover promotions (campaigns & flash sale), a wider product assortment from across our TikTok Shop merchants recommended through shoppable content (in-feed video, product showcase and LIVEs) as well as manage their orders all natively within one tab.

Responsibilities:
- Partner with central user growth team to identify TikTok users' shopping behavior and needs
- Define, manage and execute growth strategies to expand core customer base to commerce customer
- Build and use customer insight to determine the optimal promotion setup & other short term growth levers to find sustainable growth
- Collaborate with central campaign, marketing and product teams to build and execute platform-wide promotions or campaigns, managing budget allocation between channels
- Using A/B testing, product user data, and market research to inform growth strategies

Qualifications

Basic Qualifications:
- Extensive experience in e-commerce or marketplace user growth / channel or user operations, campaign marketing, business analysis, or related fields
- Excellent analytical and financial modelling skills, able to extract data from Tableau or basic knowledge of SQL, Python
- Able to deconstruct user funnels and identify areas for optimisation
- Excellent written and verbal communication skills, ability to influence cross-functional and high-level stakeholders
- Strong business judgment and pragmatic result-driven approach
- Bachelor's degree or above or equivalent skillset

Preferred Qualifications:
- Experience in membership operations, campaign marketing, and business analysis on large-scale e-commerce platforms
- Experience with working in a diverse environment, cross-region collaborations
- Ability to learn, think and react in a fast paced start-up environment
- Experience of working with product teams
- Fluent in additional languages is a plus to ease communication with cross-functional stakeholders

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

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