Senior Manager, Data Management

If you need assistance during the recruiting process due to a disability, please reach out to our Recruiting Accommodations Team through the Accommodation Request form . This form is used only by individuals with disabilities who require assistance or adjustments in applying and interviewing for a job. Manager, (CRM) Communication Production
Do you love travel and want an opportunity to help deliver an incredible trip experience to our travelers? Expedia Group is looking for a driven and ambitious self-starter, who will be a critical part of delivering our industry-leading traveler communications With focus on the traveler journey, we are looking for someone with excellent analytical, project management, and communication skills.
We are seeking someone who is highly innovative and will champion change, working on targeted, engaging communications across Email, In-Product, Push, and SMS. You will take ownership of working directly with our wider teams (including MarTech, Legal, and Creative) to deliver relevant and informative communications, as well as working directly on the campaign platform.
This is a lead role, with a focus on CRM campaign delivery and execution and involves working with, where appropriate, Product, Engineering, Segment Marketing and other teams.
Manage and organize the CRM Production pod using Jira
Triage and assign production deliverables for email, push, sms and in-product to pod team members
Deliver traveller communications with a heavy emphasis on customer segmentation, testing & UAT, as well as technical execution
Work across multiple brands within the Expedia portfolio collaborating with multiple teams and managing multiple stakeholders
Ensure end-to-end delivery of campaigns assigned to the production pod, including template build, audience segmentation, UAT, scheduling and monitoring; with a focus on timely and accurate delivery of communications
Ensure audience segments are built with accuracy and work with partner teams such as CRM Tech Ops, Product and Engineering to validate audiences
Work directly with CRM Tech Ops and Product partners to resolve pre/post campaign issues
Input into the Segment Marketing planning process by reviewing production briefs, assessing feasibility and managing resource capacity
Develop quarterly production delivery plan and roadmap, communicating those plans to the supporting production pod, leadership team and Segment Marketing teams
Adapt and make decisions as needed to adjust the quarterly production delivery plan to ensure key campaigns are prioritized
Bachelor's degree in Marketing, Business, or related field, or equivalent related professional experience
At least 5 years' experience in Salesforce/ SFMC. Data cloud experience is an add-on.
At least 2+ years experience in working with Agile methodologies and Jira
End-to-end experience building and deploying complex campaigns, including email, app Push, and landing page, setting up complex audience segments, UAT, campaign scheduling and monitoring.
Development experience working with Salesforce Marketing Cloud, plus working knowledge of SQL and AMPscript, HTML/CSS
Strong analytical skills and experience with multivariate testing
Demonstrable attention to detail in dealing with complex projects and time-sensitive initiatives
Knowledge of customer databases, loyalty programs and/or travel industry experience a plus
Jira, Tableau, or other email marketing and campaign management tools are all a plus
EXPE) powers travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, we help people experience the world in new ways and build lasting connections. Expedia Group's family of brands includes: Brand Expedia, Hotels.com, Expedia Partner Solutions, Vrbo, trivago, Orbitz, Travelocity, Hotwire, Wotif, ebookers, CheapTickets, Expedia Group Media Solutions, Expedia Local Expert, CarRentals.The official website to find and apply for job openings at Expedia Group is careers.All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age. If you need assistance during the recruiting process due to a disability, please reach out to our Recruiting Accommodations Team through the Accommodation Request form . This form is used only by individuals with disabilities who require assistance or adjustments in applying and interviewing for a job. Manager, (CRM) Communication Production
Do you love travel and want an opportunity to help deliver an incredible trip experience to our travelers? Expedia Group is looking for a driven and ambitious self-starter, who will be a critical part of delivering our industry-leading traveler communications With focus on the traveler journey, we are looking for someone with excellent analytical, project management, and communication skills.
We are seeking someone who is highly innovative and will champion change, working on targeted, engaging communications across Email, In-Product, Push, and SMS. You will take ownership of working directly with our wider teams (including MarTech, Legal, and Creative) to deliver relevant and informative communications, as well as working directly on the campaign platform.
This is a lead role, with a focus on CRM campaign delivery and execution and involves working with, where appropriate, Product, Engineering, Segment Marketing and other teams.
Manage and organize the CRM Production pod using Jira
Triage and assign production deliverables for email, push, sms and in-product to pod team members
Deliver traveller communications with a heavy emphasis on customer segmentation, testing & UAT, as well as technical execution
Work across multiple brands within the Expedia portfolio collaborating with multiple teams and managing multiple stakeholders
Ensure end-to-end delivery of campaigns assigned to the production pod, including template build, audience segmentation, UAT, scheduling and monitoring; with a focus on timely and accurate delivery of communications
Ensure audience segments are built with accuracy and work with partner teams such as CRM Tech Ops, Product and Engineering to validate audiences
Work directly with CRM Tech Ops and Product partners to resolve pre/post campaign issues
Input into the Segment Marketing planning process by reviewing production briefs, assessing feasibility and managing resource capacity
Develop quarterly production delivery plan and roadmap, communicating those plans to the supporting production pod, leadership team and Segment Marketing teams
Adapt and make decisions as needed to adjust the quarterly production delivery plan to ensure key campaigns are prioritized
Bachelor's degree in Marketing, Business, or related field, or equivalent related professional experience
At least 5 years' experience in Salesforce/ SFMC. Data cloud experience is an add-on.
At least 2+ years experience in working with Agile methodologies and Jira
End-to-end experience building and deploying complex campaigns, including email, app Push, and landing page, setting up complex audience segments, UAT, campaign scheduling and monitoring.
Development experience working with Salesforce Marketing Cloud, plus working knowledge of SQL and AMPscript, HTML/CSS
Strong analytical skills and experience with multivariate testing
Demonstrable attention to detail in dealing with complex projects and time-sensitive initiatives
Knowledge of customer databases, loyalty programs and/or travel industry experience a plus
Jira, Tableau, or other email marketing and campaign management tools are all a plus
EXPE) powers travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, we help people experience the world in new ways and build lasting connections. Expedia Group's family of brands includes: Brand Expedia, Hotels.com, Expedia Partner Solutions, Vrbo, trivago, Orbitz, Travelocity, Hotwire, Wotif, ebookers, CheapTickets, Expedia Group Media Solutions, Expedia Local Expert, CarRentals.The official website to find and apply for job openings at Expedia Group is careers.All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age. Senior Finance Analyst Traveler Engagement and Loyalty (TEaL)
At Expedia Group, we're committed to providing an inclusive and accessible recruiting experience for candidates with disabilities. If you require an accommodation or adjustment for any part of the application or hiring process, please let us know by completing our Accommodation Request form.
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