CRM Analyst

1 month ago

London, United Kingdom li.me Full time

Our electric bikes and scooters have powered 400+ million rides in 250+ cities on 5 continents, replacing an estimated 100+ million car trips. Named a Time 100 Most Influential Company and Fast Company Brand That Matters, we achieved a fully profitable year in 2022, becoming the first in our industry to reach this milestone.
Lime is hiring an Analyst, CRM & Lifecycle to join our dynamic Growth team Own and develop ad-hoc rider communications and campaigns partnering with local operators, government relations, brand and other key cross-functional stakeholders.
Develop and maintain best practices and guidelines for owned CRM channels, and advocate for this with cross-functional partners.
Collaborate cross-functionally on initiatives including rider education campaigns with local operators and government relations, new product features with product, campaign and ad-hoc analysis with data science, rider insights and feedback loops with customer experience and awareness campaigns with brand marketing.
Monitor campaign performance and share key findings with stakeholders and Rider Growth team members.
Identify opportunities for A/B testing within rider communications campaigns including copy, content, creative, audiences and timing.
2-3+ years experience and a proven track record in delivering sophisticated and impactful communications and consumer lifecycle campaigns from inception to implementation.
~ Fluent in English; knowledge of additional languages is a plus.
~ Experience in analysing campaign performance and mapping customer journeys using tools such as Tableau, Amplitude, Braze and Snowflake.
~ Experience working in a remote environment with diverse cultures and time zones.
~ LI-Remote
#When you join Lime, you join a global community of smart, caring, talented individuals working together to deliver world-changing results; Competitive salaries, performance-based annual bonus and pre-IPO equity
Flexible vacation policies with ample paid holidays tailored to country of residence
Fully-paid leave following the birth or adoption of a child and financial, medical and educational support for Limers pursuing parenthood
Support for retirement and financial goals with unlimited access to financial advisors
Professional growth opportunities through quarterly learning days and top-tier tools
Opportunities to connect across teams and locations to network, socialize and volunteer
Culture of belonging with Employee Resource Groups that engage and promote cultural awareness and DEI training across all functions
Consistent recognition of great work through meaningful rewards and career advancements
Explore all opportunities on our career page.
We believe different perspectives help us grow and achieve more.

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