Senior Manager, Digital Marketing
4 weeks ago
Full-time
With a research backbone, global business experience, and a holistic, human-centric view, we deliver innovative talentandleadershipsolutionsthatbuildrobust talentpipelinesand leverageanalyticalsolutionswithmeasurable impact.
* This is a position for candidates already based in the EU, with a valid working visa/ permit
Our Senior Marketing Manager will be responsible for strategy implementation, positioning, messaging, and branding of our products and services to attract new leads and strengthen Human Edge´s brand awareness.
Design and implement account-based marketing campaigns to drive lead generation and advance our web presence (including SEO, SEM, social media, and email marketing)
Work closely with cross-functional teams, such as Consultants, graphic designers, and content development teams to ensure seamless execution of marketing initiatives.
Monitor and analyze campaign performance using marketing analytics tools and prepare regular reports to assess the effectiveness of marketing efforts.
Manage marketing projects from concept to completion, ensuring all tasks are completed on time and within scope.
Oversee the creation and organization of marketing content, including blog posts, social media updates, and email campaigns.
Improve conversion across product solutions working cross-functionally to determine lead quality, quantity, and cost structure.
8-10 years of experience in Marketing with at least three years of hands-on experience with the online launch of B2B products and services.
~ English C2 or equivalent
~ University degree (Bachelor), ideally in Marketing.
~ CRM experience to enable digital marketing and sales.
~ Analytic skills: effective at articulating data and insights for sales conversion.
~ Digital marketing skills, product launch, and campaign management.
~ WordPress, LearnDash, WooCommerce, Hubspot, and other emerging tools are a big plus
~ To realize this, we’re building a stellar team in which you will be challenged tremendously and where you will work with a high level of autonomy. At Human Edge we embrace the agile mindset and strive to continuously improve the way we do things. We are passionate about what we do and work in an environment where we value innovation, creativity, and open communication. Human Edge welcomes and encourages diversity in the workplace.
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