Marketing Manager

4 weeks ago

Wellingborough Northamptonshire, United Kingdom Impact Recruitment Services Full time

Marketing Manager

Permanent

Full-time, 37.5 hours per week Monday to Friday

Salary: £40,000, plus £3000 bonus.

Our client is seeking a Marketing Manager that will work directly with the Managing Director and Head of New Business, as well as managing a junior marketing resource. The ability to recruit and manage people along with controlling and optimise results from a substantial marketing budget is essential to be successful in this role.

You will have the benefit of working alongside the current marketing manager who is being promoted to run their online business, but who will also be on hand as a digital/web marketing technical resource moving forward.

Key duties and responsibilities of the Marketing Manager :

Manage, train and motivate the marketing team.
Develop, plan and implement a creative marketing strategy in line with the company objectives.
Hold responsibility for brand management, corporate identity, and PR.
Create and develop stand out marketing campaigns, communications, and sales tools across all platforms - great copywriting is a key skill here
Beautifully craft emails, blogs, web content, white papers and brochures.
Plan, co-ordinate and implement marketing campaigns and presence for several high-profile events.
Reporting of relevant marketing information to MD and provide updates at management and sales meetings.
Plan, manage and control the annual marketing budget.

Key experience and skills required for the Marketing Manager :

A skilled, creative and experienced marketer with first hand event management experience
Excellent copy writing skills, style and flair creating high quality content.
An analytical and strategic approach with strong Microsoft Excel and datainterpretation skills.

A good command and understanding of web, email and social marketing. (Experience of database/CRM operation or management.
Commercial acumen with the ability to drive results and best value from external suppliers.
Excellent communication and teamwork skills, capable of working effectively within a multi-brand structure.
Full UK Driving licence with the ability to commute to the office.( There will be some requirement to travel to external events and suppliers.)

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