Marketing Manager
4 weeks ago
Description
:Axalta has remained at the forefront of the coatings industry by continually investing in innovative solutions. We engineer technologies that protect customers’ products – whether they are battling heat, light, corrosion, abrasion, moisture, or chemicals – and add dimension and beauty with colourful finishes. We have a vast and ever-evolving portfolio of brands primed to play an important part in everything from modernizing infrastructure around the world to enabling the next generation of electric and autonomous vehicles.
We are currently looking for a Marketing Manager (Maternity Cover) to join us at our facility in Wellingborough, UK. This is a +12 months contract, with either part-time or full-time options available.
The purpose of this role is:
To build a strategic promotional position with Key customers as the market leader in terms of promotional support and measurement. To build customer specific and national campaigns to drive product sales / raise brand awareness and promote new products Deal with sales team and key customers to build relationships and trust to ensure campaigns are as effective as possible.Key responsibilities:
A rolling 12 month promotional calendar developed for UK market to support sales growth and new product introduction. Ensure promotions are fully integrated across all required platforms (instore / print / email / web) To deliver required activity for promotional campaigns e.g creative agency briefing, production of required collateral, liaison with customer to ensure correct in branch execution. To manage UK marketing budget to deliver above activity. To liaise with sales team to ensure all campaign messages include a strong sell out message/action for the end user targets To liaise regularly with Supply Chain over planned promotional activity To have regular contact with key account customer base to understand market dynamics and speed up delivery of activity A monthly measurement and reporting system to gauge the success of campaigns created to be fed back to the Brand DirectorKey requirements:
Interested in working in a +12 months contract (maternity cover), part-time or full-time options available. 3-5 years of relevant work experience. Experience in sales and promotional activities: proficiency in implementing effective sales and marketing processes. Commercial awareness regarding margin and campaign case development. Highly organized in project management. Skills in communication development, including creative and media planning Capable in marketing planning. Ability to manage agencies across various areas such as PR, advertising, graphic design, packaging, and digital. Proficient in MS Project, Excel, and PowerPoint. Analytical skills for performance tracking. Fluent in English Competent in activation for effective new product launch implementationSkills:
Developed influencing skills (internal and external) Analytical, organized and accurate Ability to execute multiple projects on time Pragmatic - deliver plans and tools according to the strategy and guidelines making the most efficient use of timing and budget Drive for results – deliver on commitments, meet budget and deadlinesAxalta operates its business in two segments: Performance Coatings and Mobility Coatings, which serve four end markets, including Refinish, Industrial, Light Vehicle and Commercial Vehicle, across North America, EMEA, Latin America and Asia-Pacific. Our diverse global footprint allows us to deliver solutions in over 140+ countries and coat 30 million vehicles per year. We’ve recently set an exciting 2040 carbon neutrality goal, in addition to 10 other sustainability initiatives, and we take pride in working with our customers to optimize their businesses and achieve their goals.
Our Company:
Axalta has remained at the forefront of the coatings industry by continually investing in innovative solutions. We engineer technologies that protect customers’ products – whether they are battling heat, light, corrosion, abrasion, moisture, or chemicals – and add dimension and beauty with colorful finishes. We have a vast and ever-evolving portfolio of brands primed to play an important part in everything from modernizing infrastructure around the world to enabling the next generation of electric and autonomous vehicles.
Axalta operates its business in two segments: Performance Coatings and Mobility Coatings, which serve four end markets, including Refinish, Industrial, Light Vehicle and Commercial Vehicle, across North America, EMEA, Latin America and Asia-Pacific. Our diverse global footprint allows us to deliver solutions in over 140+ countries and coat 30 million vehicles per year. We’ve recently set an exciting 2040 carbon neutrality goal, in addition to 10 other sustainability initiatives, and we take pride in working with our customers to optimize their businesses and achieve their goals.
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