Sales/marketing manager

3 weeks ago

Wellingborough Northamptonshire, United Kingdom The One Group Full time

The ONE group are supporting our client with a fantastic opportunity for a Digital Marketing Manager responsible for developing and implementing digital marketing plans. You will play a key role in driving digital leads, visibility, brand awareness, and customer engagement.
A hybrid role, based in Wellingborough. Use digital marketing channels to generate quality leads. PPC, SEO, paid and social platforms, email marketing and CRM engagement.
Collaborate with cross-functional teams to develop and execute a comprehensive digital marketing and digital channel plans aligned with business objectives.
Identify key performance indicators and use analytics tools to measure the success of digital initiatives.
Agency management, work with them to improve digital channel performance.
Lead tracking, work alongside various internal teams to monitor lead quality and progress.
Use MS Dynamics CRM tool to gain insight and view reports/create marketing reporting.
SEO and PPC optimisation.
Social media planning and oversee the plan.


Degree in Marketing or Digital Marketing qualification
Understanding of PPC, SEO, SEM and CRM tools (preferably MS Dynamics or HubSpot)
LinkedIn experience in addition to SEO/PPC
Proficient in using analytics tools to track and measure digital marketing performance.
Background in lead generation, digital marketing, a creative mindset, and a proven track record of successful digital marketing execution.

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